Two Recommended Gluten-Free Bread and Sweets Shops in Matsuyama City

　　

Matsuyama City is home to several bakeries that specialize in bread made with rice flour and additive-free ingredients, making it safe for those with wheat allergies or those who wish to avoid gluten. These specialty shops are gaining attention as health consciousness grows, and each offers delicious bread with its own unique unique features. In this article, we will introduce in detail two popular stores in Matsuyama City where you can enjoy gluten-free bread.

Sola munching on nature

Quote: https://sola-obasan.jp/feature/

For anyone looking for gluten-free bread in Matsuyama City, sola is an essential place to visit. Located in the uptown area close to Dogo Onsen, this small shop continues to provide high-quality bread and snacks made using methods that respect harmony with nature . The shop's name, "sola," is a combination of the words "solar" and "sky," and reflects the shop's strong desire to create a nature-themed store.

Representative Ukumori Hiroko made the transition from an office worker to a bakery owner in 1993, and after witnessing the behind-the-scenes of the bread industry , she decided to create food products from the consumer's perspective. Driven by her desire to "create food that you would want to share with your loved ones," she works every day to create additive-free, healthy food . Even now, she says, "there are still many things we can't make," but through trial and error, she is steadily increasing the number of things she can make .

Store basic information

Quote: https://sola-obasan.jp/concept/

Sola, which savors nature, operates its stores with a focus on health-conscious consumers . The store is particular about the basic ingredients it uses, such as flour, water, salt, and oil, and uses only the finest flour depending on the product . It also uses natural yeast, which allows for fluffy, soft bread with a deep flavor.

The store's distinctive features include a wide selection of additive-free and plant-based menu items , as well as a wide selection of products made with rice flour. These initiatives are not only considerate of the health of the customers but also of the global environment , demonstrating a stance that looks toward a sustainable food future. In manufacturing its products, the store's basic policy is to use only ingredients that the store itself would want to eat , and the staff carefully select only ingredients that they themselves are satisfied with, such as domestic wheat, natural salt, and pure water.

The store's atmosphere has also been created to take advantage of its location in the hills, surrounded by greenery , to create a space that feels in harmony with nature. Customers have commented that the bakery has a nice atmosphere and that they can eat inside the store, making it a popular place to spend some relaxing time . As products containing wheat, eggs, and dairy products are produced in the same factory, it is clearly communicated that these products are not allergy-friendly , and the product classifications and section divisions have been devised to provide some reference when making a purchase.

item	More Information
Store name	Sola munching on nature
address	6-1190-1, Iwaidani, Matsuyama City, Ehime Prefecture, 790-0833
Year of establishment	1993 (year of becoming representative)
Store Features	A small shop in the uptown area surrounded by greenery
Manufacturing policy	Using natural yeast, a time-consuming fermentation and aging process

Business hours and access details

Sola's business hours for munching on nature are set differently on weekdays and weekends and holidays to allow for more customers to use the store. Weekdays are open from 9:00 to 17:00, which is a time slot that can accommodate working people's lunch breaks and when they go home in the evening . On weekends and holidays, the store opens one hour earlier than weekdays , from 8:00 to 17:00, allowing customers to use the store during leisurely weekend morning hours.

In terms of access, the store is located about a 6-minute drive from Dogo Onsen Station on the Iyotetsu Jonan Line . With easy access to Dogo Onsen, a particularly well-known tourist spot in Matsuyama City, the store is popular with tourists . The store's location is ideal for offering a relaxing break with healthy bread and snacks after a bath at Dogo Onsen.

As the location is mainly accessible by car, many customers come from far away . In particular, customers from other areas of Ehime Prefecture have commented, "I go to Ehime occasionally, and this is the bakery I always stop by when I do," and the store is recognized as being worth making the effort to visit . If you are using public transportation, the most common way to get there is by taxi or rental car from Dogo Onsen Station.

One of the unique features of our business model is that we also sell our products through an online shop . This means that even those who live far away or who find it difficult to visit our stores can enjoy sola's products, which are packed with nature. We also sell frozen products online, and have a system in place that allows orders to be placed from anywhere in the country .

• Weekday hours: 9am to 5pm (8 hours)
• Weekends and holidays: 8am to 5pm (9 hours)
• On weekends, the restaurant opens an hour earlier to accommodate breakfast demand.
• A location that is easy to incorporate into the tourist route of the Dogo Onsen area
• Nationwide delivery available through our online shop

Closed days and contact information

Shizen o Hobaru Sola is closed only during the New Year holidays , making it a very convenient business for customers. While most bakeries only have one day off per week, the fact that they are open almost every day of the year is a major feature. This is also a reflection of the store's strong desire to continuously support their customers' healthy eating habits .

We have a system in place to notify you of the specific closing dates for the New Year holidays in advance . Generally, the period is from December 29th to around January 3rd, but this may vary slightly depending on the year , so if you are planning to use the facility over the New Year holidays, we recommend that you check in advance. Outside of this period, the facility is open as usual on public holidays and consecutive holidays , so you can use the facility with peace of mind when visiting Matsuyama during the tourist season or consecutive holidays.

For inquiries, please call 089-926-3888 . During business hours, we can respond to various inquiries, such as product availability, reservations, and questions about allergies . If you would like to know more about rice flour products or additive-free products, our staff will be happy to explain in detail .

Contact Information	detail
telephone number	089-926-3888
Closed days	Year-end and New Year holidays only
Number of business days per year	Approximately 360 days (excluding New Year's holidays)
Inquiry response time	During business hours
Information dissemination	Official website and social media

Attention to the raw materials used

Quote: https://sola-obasan.jp/feature/

The biggest reason why sola, which eats nature, is so popular with so many customers is its thorough commitment to the ingredients it uses . Based on the store's basic philosophy of "using only what we ourselves would want to eat," the staff carefully selects only ingredients that they themselves are satisfied with, such as domestic wheat, natural salt, and pure water . This attitude was born out of concerns about additives in food , and is imbued with a strong desire to create products that can be eaten safely every day.

When selecting ingredients, they adhere to a simple and careful manufacturing method that values ​​the natural flavor of the ingredients . In order to pursue a pure flavor without any chemical modifications, they value processes such as time-consuming fermentation and aging , all of which are believed to be directly linked to true deliciousness and health. Representative Ukumori says, "I want to make food that I would want to share with my loved ones, just like when my mother made it for our family," and they infuse their products with a homely warmth and sense of security .

The store's commitment to ingredients goes beyond simply improving quality to also include consideration for the environment . They actively use naturally grown vegetables and fruits, striving to make eco-friendly choices . They also avoid using additives and preservatives as much as possible , allowing them to create products that preserve the natural flavors.

Raw Material Category	Key points	Specific Initiatives
flour	Carefully selected domestic products	Use according to the product
rice flour	Gluten-free	Development of wheat-free products
yeast	Use of natural yeast	Achieving deep taste and flavor
Vegetables and Fruits	Prioritize naturally cultivated products	Consideration for the global environment
additive	Not used as much as possible	Emphasis on natural flavors

The use of carefully selected domestic wheat

Quote: https://sola-obasan.jp/feature/rice-flour/

Sola, a shop that eats nature, utilizes advanced techniques and knowledge to select the finest domestic wheat for each product . Wheat produced in Japan has different characteristics depending on the region and variety , and by selecting the wheat that is best suited to the type of bread and its intended use, the store is able to maximize the appeal of each product. This selection requires many years of experience and deep knowledge , and reflects the store's sincere attitude towards bread making.

One of the characteristics of domestic wheat is that it has a different protein content compared to imported wheat . Generally, domestic wheat has a lower protein content than imported wheat, but in return it has a chewy texture and a gentle sweetness . At Shizen wo Hobaru Sola, we take advantage of this characteristic to make bread that suits Japanese tastes , and in products such as our "Domestic Wheat Cookies," you can fully enjoy the gentle flavor.

When it comes to using different wheat for different products, we make the optimal selection depending on the texture and flavor we are aiming for, such as strong flour for hard breads and medium-strength flour for sweet breads . For example, for brown rice bread, we select a variety of wheat that brings out the fragrant aroma of brown rice, and we blend it with the overall balance in mind. We also make small adjustments to the blend depending on the season and weather , ensuring consistent quality throughout the year.

The significance of using domestically grown wheat is not only in terms of quality, but also in terms of improving food self-sufficiency and supporting local agriculture . The store values ​​"compassion for the local community and the environment," and through the proactive use of domestic ingredients , contributes to a sustainable food future. Customers have praised the product, saying, "The taste shows that they're particular about the ingredients," and the sense of security and deliciousness that only domestic wheat can provide is supported by many people.

• Select the best varieties according to product characteristics
• Responding to seasonal changes and stabilizing quality
• Supporting local agriculture and contributing to improving food self-sufficiency
• Flavor adjusted to suit Japanese tastes
• Advanced techniques for differentiating between different products based on many years of experience

Wheat-free products made with rice flour

Quote: https://sola-obasan.jp/introduction/detail/614329/

For those looking for gluten-free bread in Matsuyama, sola's wheat-free products made with rice flour are a valuable option. The store offers a wide selection of products that can be enjoyed safely by those with wheat allergies or those who wish to avoid gluten , and has developed a variety of menu items that take advantage of the properties of rice flour. Rice flour is easy to digest and hypoallergenic , making it a popular ingredient for people of all ages.

The lineup of rice flour products is very extensive, with key items such as the Rice Flour Sweets Set (3,410 yen including tax) and the Rice Flour Vegan Pizza and Vegan Curry Pizza (6 pieces) (2,250 yen including tax). The particularly popular Rice Flour Chocolate Canelé Set (8 pieces) (2,540 yen including tax) is characterized by its crispy outside and moist inside, and the use of rice flour allows you to enjoy its unique flavor . The Rice Flour Financier Earl Grey is also fragrant, made with Earl Grey tea leaves and Earl Grey powder.

When manufacturing rice flour products, we also take healthier considerations into account, such as using tahikari sesame oil instead of butter . Although tahikari sesame oil is sesame oil, it has a mild flavor and goes perfectly with rice flour. This allows us to create products that are wheat flour and dairy free , yet go well with both coffee and tea.

Rice flour product name	Price (tax included)	Features
Rice flour sweets set	3,410 yen	Popular items that come in multiple sets
Vegan rice flour pizza (6 pieces)	2,250 yen	Only plant-based ingredients used
Rice flour chocolate canelé set (8 pieces)	2,540 yen	Crispy on the outside and moist on the inside
Rice flour financier Earl Grey	-	Earl Grey fragrant finish

The appeal of products made with rice flour is that they are gluten-free yet offer a satisfying texture . Rice flour pizza in particular has a light yet satisfying texture , and goes perfectly with tomato sauce. The toppings include fresh vegetables and homemade vegan cheese , allowing you to fully enjoy the flavors of the ingredients.

By offering gluten-free products, the store hopes to provide a delicious mealtime experience for people with food allergies . However, because products containing wheat, eggs, and dairy products are manufactured in the same factory , the store clearly informs customers that the products are not allergy-friendly and cannot guarantee that allergens are removed. However, they have made efforts to categorize products and separate sections so that customers can refer to the information when making a purchase .

• Utilizing the easy digestibility and hypoallergenic properties of rice flour
• A wide range of products to meet various needs
• Vegan products also available
• Made with light sesame oil for a healthier look
• Clearly displays precautions for manufacturing in the same factory

Deep flavor from natural yeast

Quote: https://sola-obasan.jp/concept/

In sola's bread-making, which is all about eating nature, the use of natural yeast is an important factor in determining the depth of flavor . Natural yeast has the characteristic of fermenting more slowly than yeast , and this long fermentation period brings out the full flavor of the wheat, creating a complex and deep flavor . The shop makes use of this natural yeast fermentation technique to offer bread that is both fluffy and soft with a deep flavor.

The greatest benefit of using natural yeast is the fermentation process, which utilizes the power of nature . Unlike chemically produced yeast, natural yeast is cultivated and used, resulting in a fermentation process that is closer to natural. During this process, the sugars in the flour are slowly broken down , producing alcohol and carbon dioxide, which creates a unique flavor and texture.

The fermentation time is longer than when using regular yeast . However, this time-consuming fermentation and ripening process is an important step in bringing out the true value of sola's bread, which is a bread that you can eat naturally. The company's representative says, "It takes time and effort, but all of that is directly connected to true flavor and health," and this unsparing attitude is reflected in the high quality of the bread.

The distinctive taste of natural yeast bread is its subtle sourness and mellow aroma . This flavor comes from the lactic acid and acetic acid produced during long fermentation periods , which have the effect of bringing out the inherent sweetness of the wheat in the bread. Customers have praised it as "a taste that shows the attention to quality ingredients," and the deep flavor that only natural yeast can provide is loved by many.

Fermentation method	Fermentation time	Features	Taste
natural yeast	Long-term (12-24 hours)	Natural fermentation process	Deep flavor and mellow aroma
East	Short duration (2-4 hours)	Rapid fermentation	Light taste

Temperature and humidity control are particularly important when making bread using natural yeast. Natural yeast is sensitive to environmental changes, so fermentation time and temperature must be adjusted according to the season and weather . At Shizen wo Hobaru Sola, this delicate management allows them to maintain consistent quality throughout the year , highlighting the highly skilled craftsmanship of their artisans.

Another feature of natural yeast bread is its shelf life . The acidic environment created by fermentation with natural yeast has the effect of suppressing mold growth , and it can be stored for a relatively long period of time without the use of additives. This is in line with the store's policy of sticking to no additives , and makes the most of the benefits of a manufacturing method that utilizes the power of nature.

• Extracting the umami flavor of wheat through long-term fermentation
• Natural fermentation using natural yeast
• Achieving a subtle acidity and mellow aroma
• Delicate management techniques to adapt to seasonal changes
• Natural preservative effect reduces additives

Health and environmental considerations

Sola, which devours nature, operates with a strong awareness of social responsibility that goes beyond the scope of a simple bakery . The store's philosophy is based on the idea of ​​"emphasizing choices that are kind to living things and the earth," and the store is committed to creating products that are considerate of all living things and the global environment . This attitude was born from the experience of company president Hiroko Ekumori, who witnessed the behind-the-scenes of the bread industry , and it marked a turning point for the store to make food with sincerity and from the consumer's perspective.

In terms of health, we are focusing on developing additive-free products in light of concerns about food additives . Although it is difficult to completely avoid the intake of additives in modern eating habits, we contribute to maintaining the health of our customers by aiming to create products that can be eaten every day with some peace of mind . Our basic policy of "using only things that we ourselves would want to eat" is a concept that was born out of our staff's prioritization of their own health and safety .

When it comes to environmentally conscious initiatives, the company is developing its business with a long-term perspective, looking toward a sustainable food future . From the selection of raw materials to the manufacturing process, packaging, and delivery, the company consistently chooses methods that are close to nature , thereby reducing the burden on the global environment. This initiative is completely consistent with the store's concept of "valuing harmony with nature," and has been praised for maintaining consistency as a brand .

The store's efforts are supported by many customers as they offer value that goes beyond simply selling products . Their attitude of "striving every day to ensure that customers can enjoy healthy products to their heart's content" is an important initiative that responds to the growing interest in food safety in modern society . In addition, from the perspective of contributing to the local community , they are contributing to the development of a health-conscious food culture in Matsuyama City.

Areas of Initiative	Specific activities	Expected effects
Health considerations	Minimizing additives and developing additive-free products	Maintaining and improving consumer health
environmental protection	Naturally grown ingredients, sustainably produced	Reducing the burden on the global environment
Social Contribution	Supporting local agriculture and improving food culture	Revitalizing local communities
quality control	Ensuring transparency and traceability	Gaining consumer trust

Development of additive-free and plant-based products

Sola, a company that devours nature , offers a wide range of additive-free and plant-based products , a pioneering initiative that meets today's diverse dietary needs. The store's basic policy is to create products that use as few chemical additives as possible , minimizing the use of preservatives, colorings, and artificial sweeteners. This approach, as evidenced by the company president's frank statement that "there are still many things we can't make, such as baking powder and sausages," demonstrates their uncompromising passion for product development, even while overcoming technical challenges .

In terms of plant-based products, they offer a wide range of vegan-friendly menu items that do not use any animal ingredients . Representative products include the "Rice Flour Vegan Pizza and Vegan Curry Pizza (6 pieces) (2,250 yen including tax)," which use homemade vegan cheese made entirely from plant-based ingredients . These products are highly rated not only by those who lead a vegan lifestyle , but also by the general public who are health-conscious.

When manufacturing additive-free products, it is important to utilize the technology that maximizes the preservative properties and flavor of natural ingredients . For example, the acidic environment created during the fermentation process using natural yeast has the effect of suppressing the growth of mold without the need for chemical preservatives . In addition, by utilizing the natural preservative properties of salt, sugar, and other ingredients , we are able to create products that do not rely on additives.

When developing plant-based products, selecting plant-based ingredients to replace animal-based ingredients is an important point. The light sesame oil used instead of butter has a mild flavor despite being sesame oil , and goes perfectly with rice flour. Plant-based milks such as soy milk and almond milk are used instead of milk, and applesauce and aquafaba (bean cooking water) are used instead of eggs.

Product Category	Raw materials not used	Examples of alternative materials
Additive-free products	Preservatives, colorants, artificial sweeteners	Natural yeast, natural salt, cane sugar
Vegan products	Dairy products, eggs, meat	Plant-based milk, applesauce
Gluten-free	flour	Rice flour, almond flour

In terms of taste, the product's unique feature is that it uses no additives, allowing the natural flavor of the ingredients to stand out . Many customers have commented that "the taste shows that they're particular about the ingredients," and the natural sweetness and umami are highly praised. In particular, the aroma of the Earl Grey tea leaves and Earl Grey powder stands out thanks to the simple blend without additives.

In the manufacturing process, careful, time-consuming work supports the quality of our additive-free, plant-based products. Because we do not use chemical improvers or accelerators, it is important to ensure sufficient time for fermentation and aging . This unwavering commitment allows us to provide products made with care that you won't find anywhere else .

• Creating safe and secure products by eliminating chemical additives as much as possible
• Expanding vegan-friendly products that do not contain animal ingredients
• Technology for effectively utilizing plant-based alternative materials
• A simple blend that brings out the natural flavor of the ingredients
• Ensuring quality through careful and time-consuming manufacturing processes

Active use of naturally grown ingredients

At sola, we strive to create safer and tastier products by actively utilizing naturally grown ingredients . Natural cultivation refers to crops grown entirely through the power of nature, without the use of chemical fertilizers or pesticides, and is a sustainable farming method that emphasizes the microbial balance of the soil. The store clearly states that it uses "naturally grown vegetables and fruits, as well as additive-free natural ingredients," and strictly controls the quality of its products, starting from the raw materials themselves .

One reason for choosing naturally grown ingredients is to avoid the risk of pesticide and chemical fertilizer residues . In modern conventional farming methods, various chemicals are used to control pests and diseases and ensure yields, but concerns about the impact these substances have on the human body and the environment are growing year by year. At sola, we prioritize the health of our customers when selecting raw materials , so we prioritize the use of naturally grown ingredients, even if they are slightly more expensive.

Naturally grown ingredients are characterized by their rich flavor and high nutritional value . Vegetables and fruits grown without relying on chemical fertilizers, using microorganisms and organic matter in the soil, tend to have strong roots and are rich in minerals . As a result, you can enjoy the rich flavor of the ingredients themselves , and the difference is clear when used in bread and baked goods.

We develop products using carefully selected seasonal ingredients, utilizing naturally grown ingredients for each season. For example, in spring we offer seasonal limited edition products using fresh mountain vegetables and young leaves , and in summer we offer high-sugar tomatoes and juicy fruits . In autumn and winter we use root vegetables such as chestnuts, pumpkins, and sweet potatoes , offering a product lineup that allows you to fully enjoy the blessings of nature in each season.

season	Main naturally grown ingredients	Representative product examples
spring	Wild vegetables, young leaves, new onions	Spring mountain vegetable bread, new onion focaccia
summer	Tomatoes, cucumbers, berries	Tomato and basil pizza, berry tart
autumn	Chestnuts, pumpkins, apples	Chestnut marron bread, pumpkin soup bread
winter	Radish, Chinese cabbage, mandarin oranges	Winter vegetable quiche, mandarin orange muffin

When procuring naturally grown ingredients, it is important to build direct relationships with trusted producers . The store places importance on secure business relationships where the producers' faces are visible , and selects ingredients after gaining a detailed understanding of the farming methods and cultivation environment. By ensuring this kind of traceability , the store can confidently convey to customers the safety of its products.

In terms of preservation and processing, it is necessary to take advantage of the characteristics of naturally grown ingredients . For naturally grown ingredients that have not been treated with chemical preservatives, proper temperature and humidity control and rapid processing are key to maintaining quality. By minimizing the time from receipt to processing , the store is able to create products that maximize the freshness and nutritional value of the ingredients.

From an environmental perspective, the store contributes to the promotion of sustainable agriculture by supporting natural farming . Natural farming is a farming method that maintains soil health and contributes to the maintenance of biodiversity , making it a significant initiative from the perspective of long-term environmental protection. The store's policy of "creating products that are considerate of the global environment" is consistently implemented from the raw material procurement stage onwards .

• Safe materials selected without chemical fertilizers or pesticides
• Rich taste and high nutritional value
• Product development using seasonal ingredients
• Direct procurement based on trusting relationships with producers
• Contributing to the environment by supporting sustainable agriculture

No chemical modifications

Sola 's method of making bread without chemical modifications , which is based on eating nature, is a rare and highly valued initiative in the modern bread-making industry. In general bread-making, various chemical improvers are often used to improve production efficiency and stabilize quality , but the bakery clearly states that it "pursues pure flavor without chemical modifications." This attitude is also a testament to the pride and technical skill of the artisans who create delicious bread using only the natural power of the ingredients .

Examples of chemical improvers include yeast food, emulsifiers, and quality improvers , which are widely used to promote fermentation, stabilize dough, and improve shelf life. However, at Shizen wo Hobaru Sola, we use a manufacturing method that does not rely on these additives , thereby maximizing the inherent power of flour and natural yeast. This results in bread that has a natural sweetness and umami flavor without any chemical aftertaste .

The most distinctive feature of this method is the use of a long, prolonged fermentation process . Because no chemical fermentation accelerators are used, it is necessary to allow sufficient time for the natural yeast to work at its natural pace . During this process , the starch in the flour is slowly converted into sugar by enzymes , resulting in a complex, deep flavor.

Regarding temperature control, we utilize a natural environment without relying on artificial heating or cooling . By adjusting the fermentation time and environment according to the season and weather, we can maintain consistent quality throughout the year. This delicate control technique is based on many years of experience and deep knowledge , and demonstrates the high level of skill of our artisans.

Chemical Modifiers	General effects	An alternative to sola for munching on nature
Yeast Food	Fermentation promotion	Natural fermentation through long fermentation
emulsifier	Dough stabilization	Carefully hand-kneaded dough
Quality improver	Improved texture	A blend that makes the most of wheat's characteristics
preservative	Improved shelf life	Utilizing the acidic environment of natural yeast

We also pay special attention to the quality of our water, using "pure water" to pursue a natural deliciousness that does not rely on chemical purification processes . Chlorine and other chemicals in tap water can have a negative effect on the activity of natural yeast , so we use water that has been properly treated. This attention to detail greatly contributes to improving the quality of the final product .

We also use manufacturing equipment that is as simple and natural as possible . We avoid high-temperature, high-pressure processing and complex mechanical processes, and maintain a manufacturing method that focuses on careful, manual work . This manual approach allows us to create products that are imbued with the passion and skill of our artisans .

In terms of quality control, we ensure safety without relying on chemical testing or processing . From the selection of raw materials to production and storage, we use physical and biological methods for quality control. For example, by properly managing temperature and humidity, maintaining a clean work environment, and establishing a fast production and sales cycle , we are able to provide safe and delicious products without using additives.

Our products, which are made using a manufacturing process that does not involve chemical modifications, are highly rated by many customers for their "taste that shows that we are particular about the ingredients." They are especially trusted by parents with small children and health-conscious people as products that can be eaten with peace of mind.

• A pure formula without any chemical additives
• Long-term fermentation enhances natural flavor
• Delicate environmental management to accommodate seasonal changes
• Pure water and a manufacturing process centered on manual labor
• A natural quality control method that does not rely on chemical testing

Popular product lineup

Quote: https://sola-obasan.jp/introduction/detail/614328/

Sola's product lineup, which is a place where you can munch on nature, is diverse and meets the needs of health-conscious customers . The store is known for "offering a wide variety of carefully selected items, from special seasonal items to standard staples," and the fact that it always has a wide selection of products is one of the reasons it is popular with so many customers. In product development, the store uses carefully selected ingredients that are healthy , based on the basic philosophy of "producing bread and sweets that make use of the blessings of nature."

For those looking for gluten-free bread in Matsuyama, this store offers a wide range of options . From wheat-free products made with rice flour to additive-free domestic wheat products, they offer a wide range of options to meet various dietary restrictions and health needs. They also have a wide selection of frozen products , making them convenient for customers from far away or those who value shelf life.

The price range of the products is set at a fair price that matches the quality . While some customers have commented that "the prices are a little high overall," many have also commented that "the taste shows that they are particular about the ingredients" and "the quality is worth the price," and the high cost performance has been recognized. In particular, there is high demand for the products as gifts , as can be seen from comments such as "These healthy and cute cookies make a great gift."

Regarding our manufacturing system, we clearly inform our customers that we manufacture products containing wheat, eggs, and dairy products in the same factory . This also explains the caution that "these products are not allergy-friendly, and we do not guarantee that allergens are removed," and we strive to provide highly transparent information . However, we have created an environment where customers can make their selections with confidence by devising product classifications and section divisions so that "it can be used as a reference when making a purchase, even if only a little."

Product Category	Key Features	Price range	Popularity
Frozen toast sandwich	Authentic taste just by heating	Mid to high price range	★★★★★
Rice flour sweets	Gluten-free	High price range	★★★★☆
curry bread	Homemade roux used	Mid-price range	★★★★★
Domestic wheat cookies	Great gift idea	Mid-price range	★★★★☆

Frozen Toast Sandwich Series

Quote: https://sola-obasan.jp/introduction/detail/614386/

Sola's nature-filled frozen toast sandwich series is an innovative product that fits into the busy lifestyles of modern people . This series is developed as a "heat-and-eat toast sandwich" that can be stored frozen and then simply heated to enjoy the freshly made deliciousness . Product development required extensive research into technology to minimize quality deterioration due to freezing , and a formula that maintains deliciousness even after thawing and heating.

The product lineup is very diverse, offering five different flavors . "Grilled Cheese Toast" is a classic item that allows you to enjoy the rich taste of cheese , making it perfect for breakfast or lunch. "Mushroom Gratin Toast" features a creamy finish using multiple types of mushrooms , and is recommended for those who feel they are not getting enough vegetables.

"Basil Tomato and Four Cheeses" is a product that offers an authentic Italian taste , with the aroma of basil, the tartness of tomatoes, and the complex flavors of four kinds of cheese all perfectly matched. On the sweet side, there is "Homemade Apple Custard Cream," a dessert-like product that allows you to enjoy homemade custard cream and the natural sweetness of apples . The most technically advanced product is "Sous Vide French Toast," which utilizes vacuum cooking technology to achieve a new texture .

The biggest feature of the manufacturing process is the selection of ingredients suitable for freezing and the ingenuity of cooking methods . Generally, frozen foods suffer from a deterioration in texture and flavor, but the store uses a special dough mixture that maintains its texture even after freezing , and selects ingredients that do not release moisture when thawed. In addition, by introducing quick-freezing technology , the formation of ice crystals is suppressed, thereby maintaining quality.

Product name	Main ingredients	Features	Recommended Scenes
Grilled Cheese Toast	cheese	Rich cheese flavor	Breakfast and snacks
Mushroom Gratin Toast	Multiple species of mushrooms	Creamy and rich in vegetables	Lunch and dinner
Basil tomato and four kinds of cheese	Basil, Tomato, and Cheese	Italian Flavor	Stylish dining
Homemade apple custard	Apple Custard	Dessert sensation	Snacks and tea time
sous vide french toast	Egg mixture and bread	New texture technology	Special Breakfast

The cooking methods are designed to be easy to prepare in a microwave or toaster oven . The product packaging includes detailed cooking instructions and estimated cooking times , so even first-time cooks can make delicious food without any mistakes. In particular, the "sous vide French toast" comes with a dedicated cooking guide, as the process from thawing to finishing is different from other products .

In terms of shelf life, it can be stored frozen for approximately three months , making it highly useful for bulk purchases and as an emergency food supply. In addition, the convenience of being able to take out and cook only the amount needed is also popular as it is individually packaged . Customers have praised it, saying things like "It tastes fresh even though it's frozen" and "It's a lifesaver on busy mornings," and it has become established as a product that matches modern lifestyles .

Nutritionally, the products are designed to ensure a balanced intake of vegetables and protein . The "Mushroom Gratin Toast" in particular is rich in dietary fiber and minerals , while the "Basil Tomato and Four Cheese" allows for efficient intake of lycopene and calcium . The fact that the frozen food can still provide a nutritious meal is another reason why it is popular with health-conscious customers.

• An innovative product series that utilizes freezing technology
• Five different flavor variations
• Easy to cook and truly delicious
• Long-term storage and high convenience
• Designed with nutritional balance in mind

Sweets and baked goods made with rice flour

Quote: https://sola-obasan.jp/introduction/detail/614327/

Sola's rice flour sweets and baked goods are a valuable option for those living a gluten-free lifestyle . As the store states, "We pursue the possibilities of rice flour and develop breads with a variety of flavors and shapes," they are committed to developing products that make the most of the properties of rice flour . The greatest appeal of rice flour sweets is that they are gluten-free because they do not use wheat, yet still offer a satisfying taste and texture .

Their signature product, the "Rice Flour Sweets Set (3,410 yen including tax)," is a popular set of several rice flour sweets , perfect for those trying rice flour sweets for the first time. This set includes a variety of rice flour sweets , allowing you to experience the wide range of possibilities rice flour has to offer. It is also a popular gift, chosen by many as a present for health-conscious people.

The particularly popular "Rice Flour Chocolate Canelé Set of 8 (2,540 yen including tax)" is an original product that uses rice flour to create a traditional French canelé dessert . The unique texture of canelé, crispy on the outside and moist on the inside, is achieved by using rice flour, giving it a unique flavor that is different from the wheat flour version. The fact that it comes as a set of 8 makes it easy to share with family and friends, which is also popular.

"Rice Flour Financier Earl Grey" features an elegant finish made with fragrant Earl Grey tea leaves and Earl Grey powder . The production process uses light sesame oil instead of butter , ensuring a healthier product. Light sesame oil is unique in that it has a mild flavor despite being sesame oil, and it pairs perfectly with rice flour without compromising the delicate aroma of Earl Grey .

Product name	Price (tax included)	Features	Texture and flavor
Rice flour sweets set	3,410 yen	Multiple types set	Wide variety
Rice flour chocolate canelé set (8 pieces)	2,540 yen	French pastry arrangement	Crispy on the outside and moist on the inside
Rice flour financier Earl Grey	-	A fragrant finish of black tea	Elegant and delicate taste

In terms of manufacturing technology, specialized knowledge that understands the unique properties of rice flour is required. Unlike wheat flour, rice flour does not contain gluten, so the binding strength and foaming properties of the dough are different. Therefore, the ideal texture is achieved by adjusting the ratio of eggs and dairy products and by using the right type and amount of baking powder .

In terms of nutritional benefits, rice flour is easy to digest and hypoallergenic . Also, because it is made from rice, a grain that is suited to the Japanese constitution , it places less strain on the intestinal environment. Another major benefit is that products that are "wheat flour and dairy free" allow you to avoid multiple allergens at the same time .

The taste is characterized by the chewy texture that is unique to rice flour , and a simple yet deep flavor. Customers have praised it for being "good with both coffee and tea," and it can be enjoyed paired with a variety of drinks . Another recommendation is to "serve it on a plate and garnish it with fresh cream and fruit," so the high degree of freedom in arranging it is also appealing.

Regarding storage, many of our products can be stored at room temperature, meaning they do not need to be refrigerated or frozen, which is convenient . However, because they are made without additives , we recommend consuming them as soon as possible after opening. We also set expiration dates appropriately from the date of manufacture , ensuring both quality and safety.

The future of rice flour sweets is one in which demand is expanding alongside rising health consciousness . The store has stated that it is "striving to expand the possibilities of rice flour and propose new flavors," and it is expected that new products will be developed in the future . In particular, further developments are expected, such as the use of rice flour in seasonal limited items and the development of products that combine local specialties.

• Gluten-free yet satisfying
• Creative product development, including arrangements of French pastries
• Healthy considerations using light sesame oil
• Easy to digest ingredients suitable for the Japanese constitution
• Enjoy pairing with a variety of drinks

Homemade curry roux bread

Quote: https://sola-obasan.jp/introduction/detail/614387/

Sola's curry bread, made with homemade curry roux and nature-rich ingredients, is one of their signature products, highlighting their commitment to quality ingredients . By using a roux made from scratch instead of commercially available curry roux, they are able to provide safe and secure curry bread with as few additives and chemical seasonings as possible. This commitment to using homemade curry roux is perhaps the most obvious embodiment of the store's basic policy of "using only ingredients that we ourselves would want to eat."

The process of making a homemade roux is extremely time-consuming and labor-intensive . First, flour and butter (or vegetable oil) are carefully fried to create the base of the roux , and then carefully selected spices are added to create a deep flavor . The spices used are each carefully selected and combined in a unique blend , resulting in a complex and deep flavor that cannot be found in commercially available products.

When selecting ingredients, we only use safe ingredients, primarily domestically grown vegetables . Onions are slowly sautéed until caramelized , and vegetables such as carrots and potatoes are cooked in a way that maximizes their sweetness . As for meat, we select safe meat that is free from antibiotics and growth hormones , and cook it carefully as an important element that supports the flavor of the curry.

The combination with the bread dough is carefully balanced, taking into consideration the moisture content of the curry and its compatibility with the bread dough . The curry roux is made to have just the right viscosity so that the moisture from the curry does not penetrate the bread dough too much, while still retaining enough moisture to make it feel juicy when eaten. The bread dough itself also uses natural yeast , and is adjusted to have a gentle flavor that brings out the flavor of the curry.

Characteristics of curry bread	Details	Key points
Lou	Completely handmade	No additives or chemical seasonings used
spices	Carefully selected individual products and unique blends	Complex and deep flavor
vegetables	Mainly domestic	Cooking to bring out the sweetness to the fullest
Bread dough	Using natural yeast	Perfect balance with curry

When it comes to cooking methods, we are particularly particular about providing freshly fried bread . Our customers have commented that "freshly fried curry bread is truly delicious," and by frying only after an order is placed , we are able to deliver bread to customers in the best possible condition. We also use high-quality vegetable oil for frying, which is regularly changed to keep it fresh.

In terms of nutritional balance, the meal is designed to be rich in not only carbohydrates but also vitamins and minerals, thanks to the generous use of vegetables . Carrots, which are particularly rich in beta-carotene , and onions, which are rich in dietary fiber , make it a highly nutritious food that goes beyond simple luxury items. The beneficial effects of spices can also be expected to improve blood circulation and digestion.

The production schedule takes several days from preparation to completion of the curry . First, the vegetables are prepared, and then they are slowly simmered for two days to fully infuse the sweetness of the vegetables and the umami of the meat into a curry. After that, the dough is fermented, shaped, and fried before it is finally completed.

The change in flavor with the seasons is one of the charms of handmade products . We make subtle adjustments according to the season, such as emphasizing a refreshing spiciness in the summer and adjusting the blend to a rich, warm flavor in the winter. We also sometimes add local Ehime ingredients depending on the season , and develop products that take advantage of the regional characteristics.

For storage and takeaway, we provide guidance on appropriate packaging and reheating methods so that you can enjoy the freshly fried taste at home . In particular, by using a microwave and a toaster oven together , it is possible to recreate the crispy texture on the outside and the juicy texture on the inside. They can also be frozen, allowing for long-term storage of up to one month .

• The peace of mind of a completely handmade roux with no additives
• A deep flavor created by a unique blend of carefully selected spices
• Freshly fried for the ultimate texture
• Good nutritional balance thanks to the use of domestically grown vegetables
• Enjoy it all year round by adjusting the flavor according to the season

Brown rice bread and domestic wheat cookies

Quote: https://sola-obasan.jp/introduction/detail/614380/

Sola's brown rice bread and domestic wheat cookies, which are made with nature, are staple products that have earned immense support from health-conscious customers . Customers have commented that they are "big fans" of the brown rice bread in particular, and it has become a very popular item with an extremely high repeat customer rate . These products are representative of the store's technical capabilities, which combine high nutritional value with delicious taste .

The greatest feature of brown rice bread is the technology used to make bread without losing the nutritional value of brown rice . Compared to white rice, brown rice is rich in B vitamins, minerals, and dietary fiber , and these nutrients can be efficiently consumed in the form of bread. In manufacturing, the technology to properly process brown rice and incorporate it into the bread dough is important, achieving an easy-to-eat texture while preserving the fragrant aroma of brown rice.

The key to the dough's composition is the perfect balance of brown rice flour and domestically produced wheat flour . Since it is difficult to form gluten using brown rice alone, the right ratio of domestically produced wheat flour is used to maintain a fluffy texture while still allowing you to enjoy the flavor of brown rice . Furthermore, the long fermentation process using natural yeast further deepens the complex flavor of brown rice.

The domestic wheat cookies are made with carefully selected domestic wheat and are safe and reliable baked goods . As the information states, "Domestic wheat cookies wrapped in a summery style," the cookies are packaged according to the season , meeting the demand for gifting. There is also a wide variety of cookies, including brown sugar milk cookies, cashew nut cookies, and almond cocoa cookies .

Product name	Key Features	Nutritional Benefits	Purpose
Brown rice bread	The aroma and nutritional value of brown rice	Rich in B vitamins and dietary fiber	As a daily staple food
Brown sugar milk cookies	Natural sweetness of brown sugar	Mineral supplementation	Snacks and tea time
Cashew nut cookies	Nutty flavor and texture	High-quality fats and proteins	Nutritional supplements and snacks
Almond Cocoa Cookies	Cocoa aroma and nutty texture	Vitamin E and antioxidants	Dessert gift

As for how to eat brown rice bread, it's delicious just as is , but lightly toasting it brings out the fragrant aroma of the brown rice even more . It also pairs exceptionally well with butter and jam , and the simple flavor of brown rice enhances the deliciousness of various toppings. For health-conscious people, we also recommend eating it simply with olive oil and salt , allowing you to fully enjoy the original flavor of brown rice.

One special consideration in the manufacturing process is the pre-processing technology used for brown rice . Brown rice is difficult to digest as is, so proper processing improves its digestibility . Specifically, moisture adjustment and temperature control are used to make the brown rice easy to eat while maintaining its nutritional value.

When manufacturing domestic wheat cookies, we develop products that take advantage of the differences in characteristics depending on the wheat variety and place of origin . For example, wheat from Hokkaido has a strong aroma , while wheat from Kyushu is characterized by its sweetness , and we combine ingredients that take advantage of each variety's unique characteristics. In addition, by using as few additives as possible, we are able to create products that cherish the natural flavor of the wheat.

Regarding shelf life, brown rice bread can be frozen, and if sliced ​​and frozen, it can be stored for about a month . When thawing, you can enjoy a texture close to that of freshly baked bread by thawing it naturally and then toasting it . As for domestic wheat cookies, they will last for about 1-2 weeks if stored at room temperature in an airtight container .

From the perspective of nutritional guidance, brown rice bread causes a gradual rise in blood sugar levels compared to white bread , making it suitable for those who need to prevent diabetes or manage their blood sugar levels. It is also rich in dietary fiber , which is expected to improve the intestinal environment and relieve constipation. The domestic wheat cookies, too, have a natural sweetness without artificial sweeteners , so they can be enjoyed safely by children and adults alike.

As for gifting purposes, as the review states, "These healthy and cute cookies make a great gift," they are ideal for health-conscious people. In particular, the choice of "one bag or two bags" allows you to choose the packaging size that best suits your needs . The seasonal wrapping also makes them a visually appealing gift that is sure to please.

• Healthy bread that makes the most of the nutritional value of brown rice
• A variety of cookies made using the characteristics of domestic wheat
• A popular staple with a high repeat customer rate
• Can be frozen for convenience
• Seasonal packaging perfect for gifting

Services and Purchasing Methods

Quote: https://shop.sola-obasan.com/about

Sola, where you can munch on nature, has built a flexible service system to accommodate the diverse lifestyles of its customers . Though it is located in Matsuyama, a regional city, it is able to meet a variety of needs by having a mail order system that can deliver products to customers far away and an in-store dining space where customers can relax . In addition, by offering limited-edition seasonal products , the store strives to create a store where customers can discover something new no matter how many times they visit, and has earned high praise from repeat customers.

We offer two purchasing options: direct purchase in-store or online purchase . In-store purchase gives you the peace of mind of being able to see the product before making a selection, and you can get detailed product explanations and recommendations through conversations with staff. On the other hand, online purchase allows you to order 24 hours a day , making it an extremely convenient service for busy people or those who live far away.

We accept a wide range of payment methods, from cash to credit card , and have implemented a system that prioritizes customer convenience. In particular, our online store uses a highly secure payment system , creating an environment where you can shop with peace of mind. We also offer gift wrapping and gift tagging , providing a service that is fully considerate of gift-giving.

We have a consistent quality control system in place from manufacturing to sales . In-store products are displayed under appropriate temperature and humidity control , and for online sales, we use frozen or refrigerated shipping to ensure that products are delivered to customers in the best condition. We pay particular attention to maintaining the quality of products that use natural yeast or are additive-free .

Service type	Features	Usage scenarios	merit
In-store purchase	You can check the product directly	Locals and tourists	Talk to staff and buy now
Online shopping	Orders can be placed 24 hours a day	For those who live far away or are busy	Nationwide delivery and bulk purchases
In-store dining	A space where you can relax	Breaks and meetings	Enjoy freshly baked bread
Seasonal products	Four special events per year	Special Occasions & Gifts	Exclusive and new discoveries

Online shopping available

Click here for the sola online shop where you can enjoy nature

The Shizen o Hobaru sola online shop is an important sales channel for delivering high-quality gluten-free bread to customers nationwide . As the shop states, "We also sell online," the goal is to provide the same quality and service online as in-store sales . This is an essential service, especially for those who live outside Matsuyama City and for repeat customers who want to purchase products regularly .

The biggest feature of the online shop is its extensive product lineup, centered around frozen products . Popular store items such as the "Frozen Toast Sandwich Series, " rice flour sweets sets, and rice flour vegan pizza can also be purchased online. The advantage of frozen products is that they can be stored for a long time and are suitable for bulk purchases , allowing for efficient purchasing while taking shipping costs into consideration.

Regarding the delivery system, we offer nationwide delivery using refrigerated shipping , and deliver products anywhere in the country while maintaining their quality. Even delicate products such as "vacuum-cooked French toast" and "rice flour chocolate canelé set" are properly packaged and temperature-controlled , so they arrive to customers with the same quality as if they were purchased in-store. You can also specify the delivery date and time, allowing you to choose a time that is convenient for you to receive your items.

The website has an intuitive ordering system . Products are categorized by product category, allowing you to quickly find the product you're looking for , and you can also check detailed product descriptions and ingredient lists. Allergy information and storage instructions are also included in detail , ensuring peace of mind when making a purchase.

As online-only perks, we are also considering services such as subscription courses and bulk purchase discounts . This will allow us to create a system that will allow us to offer products on better terms to customers who continue to use our products . In addition, it will be possible to pre-order seasonal products , which is a great benefit for those who want to be sure to get their hands on popular items.

Online Purchase Benefits	Content	Eligible products
Nationwide delivery available	Maintain quality with refrigerated shipping	All products
Bulk purchase recommended	Shipping efficiency	Mainly frozen products
24-hour order acceptance	Available for purchase anytime	All products
Provide detailed information	Allergies and storage methods	All products

Regarding customer support, we respond carefully to inquiries by phone and email . We are always available to solve any issues, including product-related questions and delivery problems. We provide advice on product features and delicious ways to eat our products , especially for first-time buyers, to ensure a highly satisfying shopping experience.

We strive to use environmentally friendly materials for packaging. We research optimal packaging that protects product quality while avoiding excessive packaging, and are working to reduce the burden on the global environment. We also actively use recyclable materials , encouraging our customers to participate in environmental protection.

To attract repeat customers, we also improve our management of purchase history and provide personalized support . We provide a higher level of satisfaction by recommending new products based on past purchases and individually sending information about new products tailored to each customer's preferences . As one customer said, "I sometimes go to Ehime, and this is the bakery I always visit when I'm there," we are building lasting relationships that transcend physical distance .

• A wide range of online products, mainly frozen products
• Maintain quality by nationwide delivery using refrigerated shipping
• 24-hour order acceptance for convenience
• Detailed product information and allergen information
• Environmentally friendly packaging and courteous customer support

Dogonopanya

Quote: https://www.unique-tour.com/pc/dogo-no-panya/

For those looking for gluten-free bread in Matsuyama, Dogo no Panya is a must-visit as a specialty rice flour bread store . Having had its grand opening on August 8, 2020, it is a relatively new store, but it has attracted attention for its distinctive blue shipping container exterior and unique blend of 82% rice flour and 18% gluten . Driven by the owner's passionate desire to "make Ehime a bread kingdom," the store actively develops products using local Ehime ingredients , and is beloved by many customers as a locally-based rice flour bread specialty store.

The store's greatest feature is its clear positioning as a specialty store that uses rice flour for bread . While most bakeries use wheat flour as the main ingredient, they prioritize providing healthy bread and offer products that are primarily made with rice flour. Of particular note is their "rice flour fresh bread," which has a chewy texture on the inside and is so well-made that it is said that the best way to eat it fresh from the oven is to tear it apart .

Another major attraction of the store is its consideration for the local area. By developing collaborative products using Matsuyama's most famous bean paste "Higiriyaki" and Matsuyama's soul food "Matsuchika Delhi Curry," the store has achieved a fusion of local Ehime food culture and rice flour bread. By developing products that take advantage of such deep ties with the local area , the store offers tourists a unique experience in which they can enjoy the taste of Matsuyama through rice flour bread.

Another feature of the store is the transparency of its manufacturing process. The workshop and store are housed in a blue container, allowing customers to see up close how bread comes out of the oven and how the work is being done . This store design, which allows customers to see the manufacturing process , allows customers to purchase products with peace of mind, while also enjoying the fun of learning about the bread-making process .

Store basic information

Quote: https://www.unique-tour.com/pc/dogo-no-panya/

Dogo no Panya is located in Iwasakicho, Matsuyama City, a place that is deeply rooted in the local community . Its official address is "2-8-22 Iwasakicho, Matsuyama City, Ehime Prefecture, on the grounds of Dogo no Oyado Iwasaki," and it takes advantage of its unique location on the grounds of a lodging facility . This location has the advantage of being easily accessible to guests , and is easy to find for tourists visiting Matsuyama.

As part of the store's management policy, the store boasts an overwhelming variety of products , offering over 30 types of bread every day . Moreover, the store adopts a system where the contents change daily, creating a store where customers can discover something new no matter how many times they visit . This wide selection is unusually extensive for a rice flour bread specialty store , and is an important element in meeting the diverse needs of customers.

The basic concept of our product development is "providing bread that is good for your body." With a unique blend of 82% rice flour and 18% gluten, we create products that , while not completely gluten-free, use significantly less wheat . We also offer low-sugar bread and butter- and sugar-free rice flour French bread , building a product lineup that meets a variety of health needs.

The store's signature products are chiffon cakes and muffins made with 100% rice flour . These products are completely gluten-free , yet have a fluffy and chewy texture, making them representative products that maximize the potential of rice flour . The chiffon cakes in particular have a chewy texture unique to rice flour that has earned them high praise from many customers.

Store Overview	More Information
Store name	Dogonopanya
address	2-8-22 Iwasakicho, Matsuyama City, Ehime Prefecture, within the grounds of Dogo no Oyado Iwasaki
telephone number	089-913-0303
Opening date	August 8, 2020
Specialty	A specialty store for bread made with rice flour
Number of products	Over 30 varieties every day (changing daily)

Details of business hours and holidays

Dogo no Panya's opening hours vary depending on the day of the week , and are run with maximum consideration given to customer convenience. On Tuesdays, they are open for five hours from 10:00 to 15:00 , and operate on a "sold out" basis. This short opening hours allows them to offer a limited number of freshly baked products , ensuring high quality.

From Wednesday to Sunday, we are open for 10 hours, from 8:00 to 18:00 . By opening at 8:00 in the morning, we are well equipped to meet breakfast demand , and our opening hours are extremely convenient for those who want to enjoy our "Rice Flour Fresh Bread" for breakfast. In addition, by opening until 6:00 in the evening , we also provide an opportunity for people to purchase bread on their way home from work.

Our regular closing day is Monday , but we have a flexible policy of "opening on Mondays on public holidays." This means that we are open even if a public holiday falls on a Monday, so you can use our services with peace of mind even during consecutive holidays. We are also closed during the New Year holidays (December 26th to January 3rd), so please be aware of this if you are planning to use our services during this period.

The "sold out" sales method is an important mechanism for maintaining the freshness of our products . Rice flour bread, which does not contain any additives , has a shorter shelf life than regular wheat bread, so by selling the amount made that day , we can deliver the best quality to our customers. This method allows us to always provide the deliciousness of freshly baked bread .

day of week	Opening hours	Special Notes
Monday	Closed days	Open on public holidays
Tuesday	10:00-15:00	Sold out
Wednesday	8:00-18:00	Sold out
Thursday	8:00-18:00	Sold out
Friday	8:00-18:00	Sold out
Saturday	8:00-18:00	Sold out
Sunday	8:00-18:00	Sold out

The best time to visit is early in the morning . In particular, the widest selection of freshly baked goods is available between 8am and 10am, right after opening , allowing you to enjoy a wide selection of over 30 varieties . Popular items often sell out early , so if there's something you're looking for, we recommend coming early.

For inquiries by phone, please call 089-913-0303 during business hours . We can also discuss product availability and baking times for specific items . We also recommend calling in advance for large orders or special requests .

Generally, we do not change our opening hours depending on the season, but we do announce our long holiday period over the New Year every year. In addition, if there are any temporary closures or changes to opening hours , we will notify you by posting notices in front of the store and posting information on social media.

The main reason for shortened business hours on Tuesdays is due to the manufacturing process . As the start of the week marks the start of new products and equipment maintenance , shortening business hours allows us to focus on quality control . We sometimes test-sell limited edition and new products on this day, which can be a special opportunity for regular customers to discover new products.

• Flexible business hours for different days of the week to meet diverse needs
• Guaranteed freshness with a sell-out system
• Open on public holidays to ensure convenience during consecutive holidays
• Opens early in the morning to accommodate breakfast demand
• We can confirm stock availability and discuss bulk orders with you in advance.

Access and location information

Regarding access information for Dogo no Panya, its main feature is its location in a residential area called Iwasakicho, Matsuyama City . The specific address is "2-8-22 Iwasakicho, Matsuyama City, Ehime Prefecture, within the grounds of Dogo no Oyado Iwasaki," making it uniquely located within the grounds of the accommodation facility "Dogo no Oyado Iwasaki." While this location is extremely convenient for guests , it may be a little confusing for first-time visitors.

Regarding access by public transportation, detailed information on the nearest station is not provided , but access from Matsuyama city center is relatively good. You can access the store using Matsuyama City's public transportation system , the Iyotetsu Railway and the city tram , and it is also within walking distance from the nearest bus stop and train station . However, we recommend contacting the store in advance to find out the exact travel time and the best route .

Access by car is relatively easy from Matsuyama city center . Iwasakicho is a developed residential area with well-maintained roads , so it can be easily reached using a car navigation system. However, detailed information about parking is not publicly available , so if you are planning to visit by car, we recommend checking in advance.

One of the unique features of the location is that it is located within the grounds of "Dogo no Oyado Iwasaki." This allows for a unique business model in collaboration with accommodation facilities , allowing us to directly meet the breakfast and snack needs of guests . In addition, the convenience of being able to easily purchase rice flour bread at the accommodation is a major benefit for tourists visiting Matsuyama .

As for the surrounding area, the store is located in a residential area , so it is expected to be used daily by local residents . The residential environment makes it easy for families to visit the store and is suitable as a place to buy everyday ingredients . The quiet and calm environment also makes it an attractive place to take your time and enjoy choosing bread .

Access methods	More Information	Recommendation level
Walking and public transportation	By city train or bus	★★★☆☆
Private car	Use of car navigation system recommended	★★★★☆
For hotel guests	Located within the premises, so very close by	★★★★★
bicycle	Possible from the city center	★★★☆☆

Characteristics of a rice flour bread specialty store

Quote: https://www.unique-tour.com/pc/dogo-no-panya/

Dogo no Panya has established a clear positioning as a rare rice flour bread specialty store in Matsuyama City . While most bakeries mainly use wheat flour, Dogo no Panya has made itself an indispensable store for those looking for gluten-free bread by highlighting its expertise as a "rice flour bread specialty store." This expertise is not simply a differentiation strategy, but is based on the owner's strong belief that "we want to provide bread that is good for the body," and has gained support from many customers as health consciousness grows.

Our greatest feature as a rice flour bread specialty store is that we can offer a unique texture and flavor that cannot be achieved with conventional wheat bread . As exemplified by our "rice flour fresh bread," we develop products that make the most of the unique characteristics of rice flour, such as a "chewy texture in the middle." This texture can never be replicated with wheat bread, and we often see customers who try it once become enthralled by the "chewy texture."

Their commitment as a specialty store is also evident in the depth of their manufacturing techniques . Because rice flour has completely different properties from wheat flour, specialized knowledge and techniques are required in every process, including fermentation methods, baking temperatures, and moisture adjustments . The store has mastered these techniques through long-term research and practice, and produces many "highly refined products that you would never guess are rice flour bread."

The high level of expertise in product development can be seen from the overwhelming selection of over 30 different types of bread available every day . Moreover, by changing the contents daily, customers are always provided with new rice flour breads . This wide variety is the result of thoroughly exploring the possibilities of rice flour , and is a strength that only a specialty store can offer, something that ordinary bakeries could never achieve.

The fusion of regional flavors is also an important element that highlights the store's expertise. The store has realized a unique approach of expressing local flavors in rice flour bread , such as anpan (bean bun) made with Matsuyama's specialty Higiriyaki bean paste and curry bread made with Matsuchika Delhi curry . This has resulted in the creation of valuable products that simultaneously showcase the local food culture and new possibilities for rice flour bread .

Specialty store features	Specific Initiatives	Value provided
Technical Expertise	Research into rice flour-specific manufacturing methods	High-quality texture and flavor
Abundance of products	Over 30 varieties every day	Diverse choices and discoveries
Fusion of regional characteristics	Collaboration with local specialties	Balancing local culture and health
Health considerations	Gluten-free and nutritionally balanced	A safe and secure dining experience

Rice flour 82% gluten 18%

Dogo no Panya's most distinctive technology is its unique blend ratio of 82% rice flour and 18% gluten . This blend was developed as a compromise between completely gluten-free and traditional wheat bread , allowing more people to experience the appeal of rice flour bread . Generally, bread made with 100% rice flour is difficult to produce and tends to have a unique texture, but this exquisite blend achieves both ease of eating and health .

The reason for setting the ratio is to maximize the characteristics of rice flour while maintaining the basic texture of bread . The high ratio of 82% rice flour allows you to fully enjoy the chewy texture and natural sweetness that are unique to rice . Meanwhile, the 18% gluten ensures the dough's binding strength and rise during fermentation , resulting in a satisfying finished product.

Developing this blending technique required extensive trial and error and specialized research . It took a considerable amount of time to adjust the ratio of rice flour to gluten in 1% increments and find the optimal combination with fermentation time and baking temperature . The current ratio of 82%:18% can be said to be the golden ratio arrived at after hundreds of trials .

As part of the manufacturing process, we use a unique technique for mixing rice flour and gluten . Simply mixing the ingredients together is not enough to create a uniform dough, so we precisely control the temperature, humidity, and mixing time to create the ideal dough. This technique allows us to achieve an exquisite taste that combines the flavor of rice flour with the texture of gluten, which can be enjoyed from the first bite .

It also offers significant nutritional benefits, and the high ratio of 82% rice flour makes it easier to digest than wheat . Rice has a long history as a staple food for the Japanese, and is a grain that is easily adapted to the body's constitution . In addition, by significantly reducing the gluten content , it is a product that can be consumed relatively safely even by those who are sensitive to gluten.

Mixing elements	ratio	Main effects and features
rice flour	82%	Chewy texture, natural sweetness, and easy digestion
gluten	18%	Dough binding, rise during fermentation, texture
total	100%	Ideal texture that makes the most of both properties

The formula is also adjusted for each product, with subtle ratio changes made depending on the type of bread . For example, the gluten ratio is increased slightly for bread types to achieve a firm texture, while the rice flour ratio is increased for sweet bread types to achieve a soft texture, optimizing according to the product's characteristics . This type of fine adjustment technology supports our extensive product lineup of over 30 types .

In terms of quality control, we also take into consideration the impact that the quality of the ingredients has on the blend ratio . The optimal blend ratio changes slightly depending on the origin of the rice flour, the degree of polishing, and the quality and freshness of the gluten , so we regularly adjust the blend ratio . This meticulous quality control allows us to maintain consistent quality throughout the year .

Many customers have commented that "although it's not completely gluten-free, it puts less strain on your health." While it's not suitable for those who must follow a strict gluten-free diet, it 's an ideal choice for those who want to "limit their gluten intake" or "are looking for bread that's easy to digest." Many also comment that "it keeps you satisfied longer than wheat bread," and they've experienced how well it keeps you full.

This unique blending technology gives us a competitive advantage that other stores cannot imitate . It is not just a matter of using rice flour, but a unique technology established through long-term research and development , and is recognized by many customers as a value that only Dogo no Panya can offer . Furthermore, new products based on this technology are continually being developed , and further evolution is expected in the future.

• Establishment of the golden ratio of 82%:18% through original research
• Technology that combines the characteristics of rice flour with the functionality of gluten
• Optimization through fine-tuned formulation for each product
• Long-term research and development gives us a competitive advantage that other stores cannot imitate
• An ideal choice for gluten-reduced customers

Sweets made with 100% rice flour

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In addition to breads, Dogo no Panya also offers sweets made with 100% rice flour , which have earned high praise as being completely gluten-free . Based on the policy that "chiffon cakes and muffins are made with 100% rice flour," the company has established manufacturing techniques for pure rice flour sweets that do not contain any wheat . These products are a valuable option for those who follow a strict gluten-free diet , and are a product group that symbolizes the store's high level of technical skill.

The greatest feature of 100% rice flour chiffon cake is its fluffy and chewy texture. Generally, it is considered technically difficult to make chiffon cake using only rice flour, but our unique manufacturing techniques have made it possible to achieve the ideal texture. The unique chewy texture, which differs from traditional chiffon cakes made with wheat flour , has an appeal that you will never forget once you have experienced it.

In terms of manufacturing technology, advanced techniques based on a deep understanding of the unique properties of rice flour are required. Because rice flour does not contain gluten, the binding strength of the dough and the ability to retain air bubbles are significantly different from wheat flour . To overcome this issue, we have developed techniques specifically for rice flour in all processes , including egg beating methods, mixing techniques, and adjusting the baking temperature .

The 100% rice flour muffins are also made to take advantage of the moist texture and natural sweetness of rice . Gluten-free muffins generally have the problem of being dry , but the shop solves this problem by adjusting the moisture content and blending fats and oils . They are also highly praised for achieving the ideal texture using only natural ingredients without the use of additives .

Careful attention to ingredients is also an important factor supporting the quality of our 100% rice flour sweets. The rice flour we use is carefully selected from high-quality domestically grown rice , and we are particular about the grain size and refinement level . We also use carefully selected, high-quality ingredients for eggs and dairy products , allowing us to create products that make the most of the characteristics of rice flour.

Sweets type	Features	Texture	Manufacturing innovations
chiffon cake	Made with 100% rice flour	Fluffy and chewy	Unique foaming and mixing technology
muffin	Emphasis on natural sweetness	Moist texture	Optimization of water and oil blend

The distinctive taste is that the natural sweetness and aroma of rice comes to the forefront. Because it lacks the distinctive flavor of wheat flour, the flavor of the secondary ingredients used is more pronounced . For example, in muffins made with fruit , the fruit flavor stands out more, and in cocoa-flavored sweets , the cocoa flavor is more pronounced.

Rice flour also has significant nutritional benefits, being easier to digest than wheat flour . Also, using rice, which is well suited to the Japanese constitution , reduces the burden on the stomach and intestines. Furthermore, the natural manufacturing process, which does not use any additives , means it can be safely consumed by everyone from small children to the elderly.

When it comes to production schedules, sweets require particularly delicate temperature control . Due to the characteristics of rice flour, the state of the dough is sensitive to environmental conditions , so we fine-tune the recipe depending on the temperature and humidity on the day of production. This meticulous approach allows us to maintain consistent quality throughout the year .

As they are made without additives, they do not last long , but this means they are always fresh when delivered to customers. By manufacturing and selling on the same day , customers can experience the ultimate deliciousness of rice flour sweets . They can also be frozen , and we can suggest storage methods to suit your needs.

Seasonal sweets made with 100% rice flour that utilize seasonal ingredients are also regularly introduced. Products are developed with a focus on the season, such as chiffon cake made with strawberries in spring, peach muffins in summer, and sweets made with chestnuts and pumpkins in autumn. These seasonal products combine the properties of rice flour with seasonal ingredients to offer a unique flavor that cannot be found anywhere else.

As a technical challenge, we are continually developing new types of sweets made with 100% rice flour . We are also working on developing rice flour versions of products that were previously thought to be made only with wheat flour, such as roll cakes, tarts, and baked goods , and we continue to work to expand the possibilities of gluten-free sweets.

• Completely gluten-free, made with 100% rice flour using advanced manufacturing techniques
• Achieving a unique fluffy and chewy texture
• Flavor design that makes the most of the natural sweetness and aroma of rice
• Creating safe and reliable products using natural ingredients and no additives
• Developing original products by combining seasonal ingredients

Making healthy bread

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At the core of Dogo no Panya's management philosophy is the clear concept of "providing bread that is good for the body." This philosophy is not simply a marketing strategy, but was born as a result of sincerely addressing the health issues facing modern people, and is consistently put into practice in all product development and manufacturing processes. In particular, the company has established expertise in meeting various health needs through the development of products such as "low-sugar bread and butter- and sugar-free rice flour French bread."

The first feature of healthy bread making is the careful selection of ingredients and the reduction of additives . By using rice flour as the main ingredient , the intake of gluten from wheat is significantly reduced , easing the burden on the digestive system. In addition, the bread is made using a manufacturing method that minimizes the use of artificial additives and preservatives , achieving both a natural taste and safety.

The development of low-sugar bread was born out of consideration for those who need to limit their carbohydrate intake . Compared to conventional bread , the sugar content has been significantly reduced , while still providing a satisfying texture. This technology makes it an extremely valuable product for those who need to prevent diabetes or manage their blood sugar levels .

This butter- and sugar-free rice flour French bread is made with simpler, more natural ingredients . It maximizes the natural flavor and aroma of rice flour , while minimizing added fat and sugar. This method of narrowing down the ingredients to the bare minimum allows you to experience the pure deliciousness of the ingredients.

Health considerations are also thoroughly considered during the manufacturing process. By ensuring sufficient fermentation time , the grains are broken down into a digestible state, reducing the burden on the stomach and intestines . In addition, long-term fermentation at low temperatures brings out the natural umami flavor of the rice flour without destroying its nutrients.

Health-conscious initiatives	Specific details	Expected effects
Gluten Reduction	Contains 82% rice flour	Reduced digestive burden
Carbohydrate restriction compatible	Development of low-sugar bread	Supports blood sugar management
additive reduction	Manufacturing method centered on natural ingredients	Avoiding chemical intake
Fermentation Technology	Long-term natural fermentation	Improved nutrient absorption

Rice flour bread also has excellent properties from the perspective of nutritional balance. Rice has a good balance of essential amino acids and is also rich in B vitamins and minerals . These nutrients are often lacking in modern people , and daily intake of them contributes to maintaining good health.

Another major benefit is improved digestibility. Rice flour has finer particles than wheat flour , making it more susceptible to the action of digestive enzymes. In addition, the low gluten content reduces irritation to the intestinal wall , which may contribute to improving the intestinal environment.

We are also proactively working to accommodate allergies. We offer a wide range of products that can be safely eaten by people with wheat allergies , contributing to improving the quality of life of people with food allergies . However, we also properly disclose information about the possibility of cross-contamination in the manufacturing environment and operate with a high level of transparency.

Consideration for the elderly is also an important factor. Rice flour bread has a soft, easily digestible texture , making it an ideal food for the elderly, whose chewing and digestive abilities have declined . In addition, its natural sweetness helps reduce sugar intake , helping to prevent lifestyle-related diseases.

When considering children's health, it is important that they can consume the nutrients they need during their growth period in a natural form . This safe food product contains no additives , so parents can feel safe giving it to their children. In addition, the natural sweetness of rice allows children to feel satisfied without consuming excessive sugar.

As for the long-lasting health benefits, many customers have experienced improvements in their physical condition by eating rice flour bread on a daily basis . They have commented that their stomachs feel better and that their bodies feel lighter, demonstrating the health benefits of improving their diet .

In terms of research and development, we are continually developing products with even greater health benefits . By incorporating functional ingredients and improving fermentation techniques , we aim to increase the value of our products as health foods that go beyond being mere staple foods. We also regularly improve our products by incorporating the latest nutritional knowledge .

• Reduced digestive burden by reducing gluten and avoiding additives
• Supporting blood sugar management with low-sugar and sugar-free products
• Providing health benefits by utilizing the nutritional properties of rice flour
• Consideration for those with dietary restrictions due to allergies
• Ensuring safety so that people of all ages can take it with confidence

Deep ties with the local Ehime

Dogo no Panya is more than just a bakery; it is a community-based store that has built deep ties with Ehime Prefecture and Matsuyama City. The owner's grand vision of "making Ehime a bread kingdom" aims to contribute to improving the bread culture throughout Ehime , and is imbued with a desire for the entire region that goes beyond the profits of a single store. This philosophy is embodied in the active collaboration with local specialties and ingredients , resulting in the creation of original products that combine Ehime's rich food culture with new possibilities for rice flour bread.

What is particularly noteworthy about their relationship with the local community is their attitude of aiming for coexistence and mutual prosperity rather than competition with other stores . As can be seen from their policy of "recommending Ehime's bakeries to visit," they actively cooperate and support other bakeries in Ehime Prefecture . This attitude is the result of serious consideration for raising the level of the entire bread industry and developing Ehime's bread culture , and embodies a spirit of community contribution that goes beyond the boundaries of individual stores.

Product development that takes advantage of Ehime Prefecture's unique characteristics is also an initiative that symbolizes the store's close ties to the local community. With Ehime Prefecture having the most bakeries in Japan when considered relative to population, the store's product development reflects the desire to further develop this blessed environment. With the rich natural environment of the Seto Inland Sea, a warm climate, and the prefecture's residents' high interest in bread as a backdrop, the store has developed products with a unique regional flavor.

The store also plays an important role in the fusion of tourism and local food culture. The experience of enjoying local flavors in rice flour bread for tourists visiting Matsuyama offers new value that cannot be found in traditional tourism. Through this initiative, the store also plays a role in spreading the diversity and creativity of Ehime's food culture nationwide.

Another factor that cannot be overlooked is the contribution to the local economy. By actively using local ingredients, we support the local agriculture and food industry , and make a significant contribution to promoting local production and consumption . Furthermore, by attracting tourists and promoting the appeal of the region , we indirectly contribute to revitalizing the local economy.

Contribution to the local community	Specific Initiatives	Expected effects
Cultural Contribution	Improving bread culture and supporting other stores	Industry-wide development
Economic contribution	Use of local ingredients and tourism	Revitalizing the local economy
Social Contribution	Promoting local production and consumption and disseminating information	Sustainable community development
Tourism contribution	Fusion with local specialties	Creating new tourism value

A wide variety of collaborative products with Matsuyama specialties

One of Dogo no Panya's most distinctive initiatives is its collaborations with Matsuyama's specialties and local cuisine . Of particular note is the development of an anpan (sweet bean bun) made with the bean paste of "Higiriyaki," affectionately known as " Matsuyama's most famous bean paste ." Higiriyaki is a local confectionery familiar to Matsuyama residents, and by recreating its historic flavor in rice flour bread , they have achieved a wonderful fusion of tradition and innovation.

The biggest challenge in developing the Higiriyaki Collaboration Anpan was to harmonize it with rice flour bread without compromising the original flavor . The technique of wrapping the elegant sweetness and smooth texture of Higiriyaki bean paste in the chewy dough of rice flour required considerable research and adjustments. Today, it has earned high praise from both locals and tourists, who say, "You can enjoy the nostalgic taste of Matsuyama in rice flour bread."

Another representative collaboration product is a curry bun made with Matsuchika Delhi curry, known as Matsuyama's soul food . Matsuchika Delhi is a curry specialty store that is deeply loved by Matsuyama residents as a "taste of youth" and a "memory of student days," and expressing that flavor in rice flour bread has a special meaning that evokes local love and nostalgia. This curry bun is positioned as a product with cultural value that goes beyond being a simple product .

In producing the Matsuchika Delhi Collaboration Curry Bread, in addition to perfectly recreating the flavor of the original curry , it was also necessary to optimize its compatibility with rice flour bread . By combining Matsuchika Delhi's characteristic spicy yet mild flavor with the gentle texture of rice flour , we have pioneered a new realm of deliciousness. It has been well received by locals, who say, "You can enjoy a nostalgic flavor in a new way."

The collaborative product development process requires close collaboration with the original specialty store . Through extensive discussions with the Higiriyaki manufacturer and Matsuchika Delhi , the process is carefully carried out to ensure the taste is accurately reproduced and to obtain permission for commercialization . This kind of collaboration between local companies is also a symbol of the solidarity of Ehime's business community.

Seasonal collaboration products are also regularly released. Popular projects that combine tourism elements with regional characteristics , such as seasonal products using Matsuyama's specialty Iyokan and Unshu mandarins , and products inspired by Dogo Onsen, are also gaining popularity. These products are also very popular as souvenirs of a visit to Ehime .

Collaboration products	Partners	Product Features	regional significance
anpan	Higiriyaki	Traditional red bean paste x rice flour bread	A new interpretation of local sweets
curry bread	Matsuchika Delhi	Soul food and health-conscious	Inheriting the taste of youth
seasonal products	Local farms and tourist spots	Specialty products and tourism elements	Utilizing local resources

The sales strategy for the collaborative products places emphasis on storytelling . Rather than simply selling them as "delicious bread," they position them as "special products that incorporate Matsuyama's history and culture," and also convey the stories behind the products . This method is designed to make the purchasing experience itself a cultural experience of Matsuyama .

In terms of quality control, our top priority is to faithfully reproduce the original flavor . We regularly compare the flavor with the original product in an effort to maintain and improve the level of reproduction . We also hold regular quality confirmation meetings with our collaborators to maintain a quality standard that is acceptable to both parties.

The marketing effect is also great, with many customers visiting the store specifically to purchase the collaborative products . It is particularly popular among tourists from outside the prefecture as an opportunity to experience multiple Matsuyama specialties at once . It has also attracted a lot of attention in the local media , making a significant contribution to promoting Ehime's food culture.

In the future, collaborations with even more Matsuyama specialties are planned. Through new collaborations with Matsuyama's long-established stores and traditional food manufacturers , we plan to express the richness of Ehime's food culture in a more multifaceted way. These efforts are also contributing to creating the image of Matsuyama as the mecca of rice flour bread .

• Matsuyama's signature dish, "Higiriyaki," is a full-scale collaboration with "Matsuchika Delhi"
• Creating a new food culture by combining tradition and innovation
• Regional business development through cooperation between local companies
• Providing cultural experience-based products that emphasize storytelling
• Strategic product development that combines tourism value and local pride

Contribution to the Ehime Bread Kingdom Initiative

The owner of Dogo no Panya has a grand vision of "making Ehime a bread kingdom," which is an innovative initiative that aims to improve the bread culture of the entire Ehime prefecture , going beyond the success of a single store . This vision was born out of a passionate desire to further develop this favorable environment, with Ehime prefecture having the most bakeries in the country, relative to its population, and to create a bread kingdom that the whole country can be proud of . Rather than differentiating itself from its competitors, the store places emphasis on raising the level of the entire industry and mutual development , actively contributing to the improvement of Ehime's bread culture as a whole.

One of the specific initiatives of the Bread Kingdom Concept is the policy of "recommending a tour of Ehime's bakeries." This is an active approach to attracting customers to competing stores, something unthinkable in a typical commercial facility , and is a groundbreaking approach that prioritizes the development of the entire region over the profits of individual stores . This approach has promoted the sharing of information and technical exchanges between bakeries in Ehime Prefecture , raising the level of the entire industry .

As a rice flour bread specialty store, our technical contributions are also an important factor. We have established rice flour bread manufacturing techniques that are difficult for other stores to master , and by generously sharing this technology and know-how , we have made a significant contribution to the spread of rice flour bread in Ehime Prefecture . In particular, in today's world where demand for gluten-free foods is increasing , we are building the foundation for Ehime to become a mecca for rice flour bread .

From the perspective of regional branding, it plays a role in spreading the diversity and creativity of Ehime's food culture nationwide. Collaborative products with local specialties and original products using Ehime ingredients contribute to creating the image of "Ehime = the producer of delicious bread." This branding effect has also had a ripple effect on tourism promotion and revitalization of the local economy throughout Ehime Prefecture .

In terms of human resource development, we are working to pass on and spread rice flour bread making techniques . We have designed our store so that people who are interested in bread making can observe the manufacturing process , and we are able to share our techniques with them. We also actively provide consultations and technical guidance on bread making , contributing to the development of bakers in Ehime Prefecture .

Efforts to realize the concept	Specific activities	Expected effects
Promoting industry collaboration	Sharing information with other stores and mutual introductions	Raising the level of the entire industry
technology dissemination	Rice flour bread making techniques	Regional deployment of specialized technology
Brand Building	Promoting Ehime bread culture nationwide	Improving the local image
Human Resource Development	Transmission and education of manufacturing techniques	Training the next generation of craftsmen

Collaboration with the tourism industry is also an important pillar in realizing this vision. We are working to create new tourism content centered around bread, such as planning and proposing bakery tours and developing bread-making experience programs . This will contribute to the diversification of tourism in Ehime, providing a new attraction in addition to the traditional hot spring and castle tourism .

Our media strategy involves actively promoting Ehime's bread culture . We not only disseminate information through local media , but also provide information to national media , striving to raise awareness that "Ehime = Bread Kingdom." We are also strengthening our appeal to the younger generation by disseminating information using social media .

Collaboration with government agencies is also considered an important element. By collaborating with the regional development measures of Ehime Prefecture and Matsuyama City , we aim to utilize public support to develop the industry . We are also actively contributing to government issues such as promoting food education and local production and consumption .

Participating in event planning and special events is also part of realizing our vision. We are developing event activities to spread bread culture, such as exhibiting at food-related events in Ehime Prefecture and proposing plans for bread festivals . Through these activities, we aim to raise interest in bread among the prefecture's residents and to increase awareness of the Ehime Bread brand .

In collaboration with educational institutions, we are conducting academic research and disseminating information on the value of rice flour bread from the perspectives of nutrition and food science . Through joint research with Ehime University and Ehime Prefectural University of Medical Technology , we are accumulating scientific evidence for rice flour bread as a health food , contributing to improving the credibility of Bread Kingdom .

With an eye on international expansion, the city has plans to spread Ehime's bread culture overseas . Through sister city exchanges and appealing to international tourists , the city aims to establish an internationally recognized regional brand as "EHIME BREAD KINGDOM."

From the perspective of sustainability, we also see the spread of environmentally friendly bread-making techniques as an important mission. We continue to work towards realizing a sustainable bread kingdom , including promoting local production for local consumption , reducing food waste , and sharing energy-saving manufacturing techniques .

Passing on the culture to the next generation is also an important element of the plan. By training young bakers and passing on bread culture , we are working to build the foundations for a bread kingdom that will continue for 100 years to come . Through this long-term approach, we aim to ensure the sustainable development of Ehime's bread culture .

• Raising the industry as a whole and promoting mutual development beyond competition
• Establishing Ehime's expertise through the spread of rice flour bread technology
• Creating new tourism content centered around bread
• Utilizing public support through collaboration with government and educational institutions
• Realizing a sustainable and internationally recognized bread kingdom

Detailed introduction of our flagship products

Dogo no Panya's signature products are all masterpieces that demonstrate the technical skill and creativity of a rice flour bread specialty store. Of the rich lineup of over 30 items available every day, the most popular products are characterized by their originality, which makes the most of the properties of rice flour.

Our development concept is "creating products that are gentle on the body and touch the heart." We aim to create products that are loved by a wide range of people, from health-conscious people to small children, and we pursue uncompromising quality from the selection of ingredients to the manufacturing process. We also value photogenic appearances that match the social media era.

Based on a unique blend of 82% rice flour and 18% gluten, each product is optimized, with technical considerations tailored to the product's characteristics, such as fine-tuning the rice flour ratio for cream buns and adjusting the fermentation time for sliced ​​bread.

We offer freshly baked bread every day, and our "sold out" policy means we always deliver it in the best condition. By expressing Matsuyama's specialties and culture in our rice flour bread, we have established a uniqueness that evokes a sense of hometown love among locals and remains a memorable Matsuyama memory for tourists.

Product Category	Representative products	Key Features	Target audience
A classic favorite	Cream bun	Lightly sweet homemade custard	All ages
Regional collaboration	curry bread	Made with Matsuchika Delhi curry	Local enthusiasts and tourists
health conscious	Rice flour bread	Chewy texture and low gluten	Health conscious people
Instagrammable	Chirpy tear-apart bread	Cute design with cheese inside	Women and children

The most popular cream bun

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Dogo no Panya's "most popular" cream bun is characterized by its homemade custard with a subtle sweetness. It is a "legendary cream bun" that is loved by people of all ages, from children to adults, and many who try it once become repeat customers.

Our homemade custard is made with fresh eggs and high-quality milk from Ehime Prefecture. It has a natural sweetness that takes into consideration the health-conscious tastes of modern people, and is rich yet has a clean aftertaste. Our unique method of slowly heating it at a low temperature creates a smooth, creamy texture. We carefully control the temperature so that it remains delicious even the next day.

The special dough, which contains 82% rice flour, has an optimized moisture balance with the cream. This prevents the cream from seeping out and creates a unique texture where the dough and cream seem to blend together. The baking temperature and time are exquisitely adjusted to achieve the ideal finish: a lightly browned surface and a soft, fluffy interior.

Custard is rich in high-quality protein and calcium, and contains no artificial sweeteners or preservatives, making it a perfect breakfast or snack that is safe for small children to enjoy.

Characteristics of cream buns	Details
custard	Lightly sweet, homemade, and made with local ingredients
material	82% rice flour, special blend, soft texture
Manufacturing method	Emphasis on low-temperature heating, temperature control, and manual labor
nutrition	High-quality protein, easy to digest, no additives

Many customers have commented that the taste is on a different level from commercially available cream buns. It is particularly well-received for being "not too sweet, and never gets old," with many repeat customers saying they "could eat it every day and never get bored." Additionally, many customers with families have commented that "children love it," proving its popularity across generations .

The change in taste depending on the time of day it is sold has also been calculated, so you can enjoy the change in taste over time, with the cream fragrant at its richest when it is warm right after baking , and the unity of the dough and cream increasing as it sits at room temperature. This kind of design for deliciousness over time is a consideration that only a professional can offer.

Seasonal limited edition versions are also released regularly, with custard creams developed to incorporate seasonal flavors such as strawberry in spring , citrus in summer , chestnut in autumn , and cocoa in winter . These limited edition products are popular as special products that offer seasonal enjoyment while still utilizing the same techniques as the regular products .

Managing production quantities is also an important factor, and we manufacture the appropriate amount based on daily demand forecasts . Although it is a popular product that inevitably sells out , we continually optimize our production plans to ensure that as many customers as possible can enjoy it. However, in order to maintain quality, we do not unreasonably increase production , and we adhere to a quality-first approach .

• A refined taste with homemade custard that is not too sweet
• Unique texture created by perfect harmony with rice flour dough
• Safe and secure with local ingredients and no additives
• Designed to take into account changes in taste over time
• Seasonal editions for year-round enjoyment

Curry bread made with Matsuyama soul food

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Dogo no Panya's "Curry Bread Filled with Matsuchika Delhi Curry" is a collaboration product with Matsuchika Delhi, beloved by Matsuyama residents as the "taste of youth." It plays an important role in passing on the local food culture and has cultural value that goes beyond being a simple product.

After long negotiations and repeated trial production, we were able to perfectly reproduce the original flavor while optimizing its compatibility with rice flour bread. We achieved an exquisite balance between the spicy yet mild flavor that is characteristic of Matsuchika Delhi curry and the gentle texture of rice flour.

We use curry directly sourced from Matsuchika Delhi, and regular quality checks ensure consistent quality. We have established a unique technology that ensures sufficient curry is packaged without leaking.

The bread dough is based on 82% rice flour and is specially formulated to handle the oil and moisture of curry. The delicious flavor of the curry permeates the dough over time, creating a unified taste. It has gained immense support from locals, who say, "You can enjoy a nostalgic taste in a new way."

Characteristics of curry bread	Details
curry	Directly sourced from Matsuchika Delhi, recreating the taste of youth
material	Curry-specific formula, 82% rice flour, water absorption adjusted
Manufacturing method	Leak prevention technology, quality control, and regular checks
culture	Matsuyama soul food, love for the community, and generational succession

We recommend using both a microwave and a toaster oven for cooking. You can enjoy the ideal texture of crispy on the outside and piping hot on the inside. The flavor balance at room temperature has also been calculated so that it is delicious even when cold.

It also plays an important role in passing on Matsuyama's food culture to the next generation, providing an opportunity for young people who are unfamiliar with Matsuchika Delhi and people from outside the prefecture to experience nostalgic flavors. We have received many touching comments from older people who say, "The flavors I used to eat have been brought back to life."

It is highly valuable as a tourist attraction and is introduced in tourist guidebooks as a special experience that can only be enjoyed in Matsuyama.It can be frozen and is also popular as a souvenir.

This healthy meal combines the antioxidant and blood circulation-boosting effects of curry spices with the easy digestibility of rice flour. The curry is made without artificial seasonings and the rice flour bread is additive-free, resulting in a naturally delicious dish. Regular taste comparison meetings are held with Matsuchika Delhi to ensure consistent quality throughout the year.

• Recreating Matsuyama soul food through a full-scale collaboration with Matsuchika Delhi
• Advanced technology to perfectly recreate the original flavor
• Balancing the preservation of local culture and the creation of tourism value
• Nutritional design that combines health benefits with delicious taste
• Stable product provision through quality control and continuous improvement

Chewy rice flour bread

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Dogo no Panya's "Rice Flour Fresh Bread" has a chewy texture inside , and is a signature product that is best enjoyed freshly baked by tearing it into pieces. The high ratio of rice flour (82%) gives it a unique chewy texture that cannot be achieved with wheat flour.

Its technical feature is the exquisite control of moisture content . It stabilizes the dough while maintaining a higher moisture content than regular white bread, achieving both a moist texture and elasticity. Changes in texture are kept to a minimum up to 24 hours after baking.

Its greatest appeal is that it can be enjoyed raw or grilled, offering different flavors . When eaten raw, it retains the unique stickiness and elasticity of rice, and the more you chew it, the sweeter the rice becomes. Even when grilled, it retains its characteristic "mochi-mochi" texture, making it an innovative product that allows you to enjoy both the fragrant surface and the chewy interior at the same time.

How to eat	Texture characteristics	Recommended Scenes
Raw	Moist and chewy	Enjoy the deliciousness as it is
Lightly toasted	Crispy on the outside and chewy on the inside	Breakfast and snacks
Well toasted	Crispy on the outside and chewy inside	Pairing with butter and jam

Rice flour is also excellent in terms of nutrition, being easier to digest than wheat flour and having a good balance of essential amino acids.It is also rich in B vitamins and minerals, and as it has a significantly reduced gluten content , it can be consumed relatively safely even by those who are sensitive to gluten.

The bread is made using a long, low-temperature fermentation process . This slow fermentation brings out the natural sweetness and flavor of the rice, resulting in a delicious loaf of bread that doesn't need any toppings . The bread maintains its best texture for about three days after purchase, and can also be frozen.

Many customers have commented that the texture is so good you wouldn't believe it's made from rice flour, and that even kids gobble it up. It can be enjoyed in a variety of ways, including French toast and sandwiches, and the rice flour's absorbency makes French toast especially delicious. It's free of additives and is a beloved part of a healthy diet.

• Achieves a unique chewy texture with 82% rice flour
• Revolutionary texture design that can be enjoyed raw or grilled
• Creating a deep flavor through long-term, low-temperature fermentation
• Healthy food that is easy to digest and suitable for the Japanese constitution
• A meticulous quality control system that responds to seasonal changes

Instagram-worthy puyo-puyo tear-apart bread

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Dogo no Panya's "Piyo Piyo Cheese Tear-Away Bread" is a cute bread that is extremely popular with girls and children. Shaped like three little birds huddled together , it is filled with cheese and has a chewy crust, making it a masterpiece that combines adorable appearance with delicious taste .

Each one is hand-molded , and the subtle individuality of the three birds' expressions creates a warmth not found in factory-made products.The cute shape is maintained even after baking.

The inside is filled with mild, easy-to-eat cheese . The salty taste of the cheese and the natural sweetness of the rice flour are perfectly balanced, resulting in a delicious taste that you will never get tired of. The chewy texture , made with 82% rice flour , is soft enough for even small children to eat, yet satisfying enough to eat. The Instagram-worthy appearance and delicious taste make this a popular product that attracts repeat customers.

Characteristic elements	Details
design	Three little birds, hand-molded, with unique expressions
ingredients	Mild cheese, 82% rice flour, naturally sweet
Texture	Chewy, soft enough for children, satisfying to eat
charm	Instagrammable, cute, and delicious

The design has been carefully thought out to make it look good on social media , both in terms of color and shape . The soft cream-colored dough is accented with the yellow of the cheese , creating a beautiful look when photographed . The composition of the three birds huddled together has also been carefully calculated to look good in photos , making it appealing enough to make you want to share it naturally .

Analysis of the target demographic shows that it is "very popular among girls and children," and is loved by women and children of all ages. Mothers and daughters buy it when going out together, friends share it , and it is also used to add a touch of style to special occasions such as children's birthdays and other celebrations .

Store appeal and experience value

Dogono Panya offers special value beyond simply purchasing bread . Since its grand opening on August 8, 2020, the experience, which begins with the unique blue container , has become a comprehensive experience that satisfies all five senses , including a tour of the manufacturing process, a wide selection of over 30 products, and photo opportunities.

The four elements of "see, learn, taste, and share" are the core of the experience value. The transparency that allows you to see the manufacturing process, the wide range of products, and the stylish in-store photo experience make the visit itself a special and memorable experience.

The shop is based on the owner's desire to "make Ehime a bread kingdom," and by collaborating with Matsuyama specialties and utilizing local ingredients, it is a place where you can experience the charm of Ehime in its entirety, offering a part of everyday life for locals and a special discovery for tourists.

Elements of experience value	Specific offerings	Value gained
Learning Experience	Tour of the manufacturing process and rice flour bread knowledge	Deepening understanding of food
Choice experience	A wide selection of over 30 varieties	The joy of discovery and choice
Visual experience	Stylish interior and photogenic	A memorable aesthetic experience
Cultural Experience	Ehime food culture and regional expression	Understanding the local area and building attachment

Transparency that allows you to see the manufacturing process

One of Dogo no Panya's most distinctive attractions is the transparency of its manufacturing process, allowing customers to see up close how the bread comes out of the oven and how the work is being done. The design, which houses the workshop and store inside a blue container , allows customers to purchase products with peace of mind while also providing educational value by teaching them about the bread-making process . This highly transparent manufacturing environment is highly regarded by many customers as an extremely valuable service in today's society, where interest in food safety is on the rise .

During the manufacturing process tour, you can observe the special method of making rice flour bread up close. You can see with your own eyes the techniques that are unique to a rice flour bread specialty store , such as how the dough is handled differently from regular wheat bread , the unique fermentation process , and how the bread rises when baked . This experience will answer the question of "why is it so delicious?" and will deepen your understanding and attachment to the product .

Consideration for safety and security is also an important value of transparency. Everything, including the cleanliness of the manufacturing environment , the hygiene management of staff , and the way raw materials are handled , is open to the customer. This "nothing to hide" attitude has greatly increased trust in our food. In particular, parents with small children have praised us , saying, "I can feed my children our food with peace of mind."

Providing educational value is also an important aspect. For those interested in bread making or aspiring to become bakers in the future , the opportunity to observe an actual manufacturing site is invaluable. They can learn up close the techniques of professionals, such as the special techniques for making rice flour bread , the importance of temperature control , and precise time management .

The effect of promoting communication cannot be overlooked. By talking directly to the staff at work , customers can get firsthand information about the products, including detailed explanations , recommended ways to eat them , and the company's commitment to the ingredients . This two-way communication creates a human interaction that goes beyond simply purchasing a product .

Another major benefit of transparency is the visualization of quality control. Customers can directly see the quality control process , including checking the thermometer and clock , checking the condition of the dough , and determining whether the bread is done . By seeing and understanding this commitment to quality , customers are more likely to accept the price .

The effect of transparency	Specific details	Value to customers
Safety and security	Visualization of manufacturing environment and hygiene management	Increased trust in food
Educational Value	Learning manufacturing techniques and processes	Knowledge acquisition and deeper understanding
communication	Direct interaction with staff	Information gathering and personal interaction
quality understanding	Review of quality control processes	Improved price acceptance

From the perspective of passing on skills, you can learn both traditional bread-making techniques and innovative rice flour bread-making techniques at the same time. You can observe up close the handcrafted techniques that remain important even in today's increasingly mechanized world, such as making dough by hand , determining the fermentation state , and judging the timing of baking. This is a valuable experience from the perspective of passing on Japanese food culture .

You can also observe the differences depending on the season and time of day. You can get a real feel for the depth of bread-making , such as the effects of humidity and temperature on bread production , changes in work content depending on the time of day, and production schedules for each product . This dynamic learning experience will help you gain a deeper understanding of bread .

It also has a significant educational effect on children, as seeing how food is made can foster a sense of gratitude for food and respect for artisans . It may also have a positive impact on future career choices , contributing to the development of local human resources .

A photography permission system allows for the recording and sharing of the manufacturing process . By disseminating information on social media , we are able to widely communicate the value of transparency and contribute to promoting Ehime's bread culture . However, we limit photography to a range that does not interfere with business operations , and we have established appropriate rules and etiquette .

• Innovative store design that allows you to see the entire process from the oven to the finished product
• Fostering trust in food safety and quality control
• Providing educational value through rice flour bread expertise
• Facilitating information exchange through direct dialogue with staff
• Creating learning experiences that can be enjoyed by children and adults alike

A wide selection of over 30 items every day

Dogo no Panya's extensive selection of "more than 30 types of bread every day (the selection changes daily)" is exceptionally extensive for a rice flour bread specialty store . This overwhelming variety of products offers more options than even a typical bakery , creating a store experience where you can discover something new no matter how many times you visit . With a system where the selection changes daily , every day becomes a special encounter , and the store continues to provide repeat customers with an appeal that they will never tire of .

Research into diverse ways to utilize rice flour forms the technological foundation for achieving a volume of over 30 varieties. While based on a basic mix of 82% rice flour and 18% gluten , this wide variety is produced by optimizing the mix for each product , combining different manufacturing methods , and combining a variety of ingredients . It is this high level of technical skill that gives us a competitive advantage that other stores cannot imitate .

The diversity of product categories is also noteworthy. They offer a wide lineup that can meet all needs, from savory breads to sweet breads, and from savory breads to desserts . They also have a wide selection of highly specialized products , such as sweets made from 100% rice flour , seasonal products using local ingredients , and low-sugar products for health-conscious people .

Operating a daily changing system requires a high level of planning and flexibility . Multiple variables must be managed simultaneously , including forecasting demand by day of the week , considering seasonal factors , responding to special events , and raw material procurement schedules . Running this complex operation smoothly ensures that we always offer a variety of fresh options .

The value for customers is the anticipation of "What will be available today?" By simultaneously offering the security of standard products and the special feeling of limited edition products , the visit itself becomes a joy . Also, by being able to choose from a wide variety of options in one visit , it is possible to cater to the preferences of each family member .

Product assortment classification	Product example	Features
A popular staple	Cream buns and curry buns	Daily delivery and stable quality
Regional collaboration products	Higiri-yaki anpan (fried sweet bean bun)	Fusion with Matsuyama specialties
Seasonal products	Citrus bread and chestnut bread	Utilizing seasonal ingredients
Health conscious products	Low sugar bread/100% rice flour product	Special needs

Managing the production schedule is also an important factor. Since we produce more than 30 types of bread simultaneously , it is essential to design an efficient work process . We carefully plan and execute everything, including adjusting for products with different fermentation times , optimizing oven usage schedules , and dividing up staff work .

Another challenge is the complexity of raw material management. Procuring a wide variety of raw materials of the appropriate quality required for more than 30 types of products requires advanced supply chain management . This requires specialized knowledge and experience , including understanding seasonal fluctuations in local ingredients , sourcing special ingredients , and optimizing inventory management .

Supporting customers in making their selection is also an important service. While the wide selection of over 30 items is appealing, many customers find it difficult to choose . We offer a full range of services to support customers in making their selection, including detailed explanations by staff , recommendations for products , and advice based on customer preferences .

The balance of selling out management is also important. We use a "sold out" system , so while it would be ideal to sell out all products , we also need to consider customer satisfaction . We use our experience to carry out precise management , such as determining the appropriate quantity for popular items , test sales quantities for new items , and adjusting the product lineup by time of day .

The speed of new product development is also noteworthy. Our daily product system allows us to quickly test market new products and assess customer reactions . This agile product development approach allows us to continuously improve products and optimize seasonal products to meet market needs.

Consistency in quality control is also an important issue. To maintain the same level of quality across all of our 30+ product types , we have established standardized recipe management , quality check systems , and staff training systems . This quality assurance system ensures that you can enjoy a satisfying experience no matter which product you choose .

Our wide range of products is also a major asset in information dissemination and marketing. We aim to encourage store visits by disseminating information in a variety of ways , such as introducing products on social media , announcing today's lineup, and providing advance notice of new products . In addition, the variety of products itself creates buzz and contributes to spreading information through word of mouth .

• An overwhelming selection of over 30 varieties, an unusual choice for a rice flour bread specialty store
• Daily specials provide constant freshness and discovery
• Consistent quality through advanced manufacturing and raw material management systems
• Wide range of product categories to meet diverse needs
• Improving customer satisfaction through selection assistance services

A stylish and photogenic interior

Design Elements	Features	Photogenic effect
Color Design	A harmony of blue, white, and woodgrain	A beautiful, unified background
Lighting Plan	Natural light + calculated artificial lighting	Beautiful expression of products and spaces
Product display	Three-dimensional and colorful arrangement	Instagrammable composition
spatial configuration	A fusion of industrial and warmth	A unique and impressive atmosphere

Transparency, allowing you to see the manufacturing process, is also an important factor in making the photos look great. By being able to capture dynamic appeal , such as the process of bread making, freshly baked bread coming out of the oven, and the serious expression of the artisan, it offers a different value than static product photos.

Natural photo opportunities have been placed throughout the store. The space has been designed to accommodate a variety of angles, including the background when holding a product, a bird's-eye view of the entire store, and the texture of the details. The store name, logo, and decorations that express the essence of Ehime have also been strategically placed to increase brand awareness through photography.

With decorations that match seasonal products and special events, you can take fresh photos no matter how many times you visit . Staff also provide plenty of support for posting to social media, such as advice on photography and hashtag suggestions. The store is always kept clean and tidy, maintaining a beautiful interior no matter when you take photos .

Special Initiatives and Services

The special initiatives and services offered by Dogo no Panya are an innovative approach that aims to contribute to the local community and create culture beyond the boundaries of a single store . Based on the owner's grand vision of "making Ehime a bread kingdom," the store is developing a unique business that emphasizes coexistence and mutual prosperity rather than differentiation from rival stores . These initiatives are centered around three pillars: improving bread culture throughout Ehime Prefecture , revitalizing the local community, and creating a sustainable food culture , and are attracting attention as pioneering initiatives unparalleled in other regions .

The foundation of our exceptional service is our philosophy of "contributing to the local community through bread." By sharing our technical skills and expertise as a rice flour bread specialty store with the entire community, we aim to raise the level of the entire bread industry in Ehime Prefecture . Furthermore, by providing an experience value optimized for each customer , we are able to build relationships that go beyond mere product sales .

In developing community-based services, we focus on product planning that reflects Ehime's four seasons and food culture . We express the essence of Ehime through a multifaceted approach , including the active use of local ingredients , a modern interpretation of traditional flavors , and collaboration with tourism resources . This provides locals with an opportunity to reaffirm their love for their hometown and tourists with an opportunity to discover the charms of Ehime .

Another important feature is the continuous creation of value. Rather than a one-off event, we aim to improve long-term local value by developing various services as ongoing initiatives. We adopt a strategic approach with an eye to the future, including regular seasonal events , year-round educational programs , and the building of sustainable collaborative relationships .

We also value the balance between technological innovation and the continuation of tradition. By fusing the latest rice flour bread manufacturing technology with Ehime's traditional food culture , we create unique value that combines innovation with local flavor . This sense of balance is one of the reasons we are supported by so many customers.

Areas of Initiative	Main activities	Expected effects
Industry Collaboration	Cooperation and information sharing with bakeries in the prefecture	Raising the level of the entire industry
Product Planning	Seasonal and regional collaboration products	Expression and inheritance of local culture
cultural creation	Promoting the culture of visiting bakeries	Creating new tourism content
educational support	Disclosure and guidance of manufacturing techniques	Human resource development and technology transfer

Collaboration with a bakery in Ehime Prefecture

One of Dogo no Panya's most noteworthy initiatives is its active collaboration with other bakeries in Ehime Prefecture . This cooperative relationship with other bakeries in the same industry, which are generally in a competitive relationship, is a groundbreaking approach based on the overarching philosophy of "making Ehime a bread kingdom ." This initiative demonstrates a stance that prioritizes the development of the entire region beyond the profits of individual stores , and is attracting attention as a new model of cooperation in the bread industry in Ehime Prefecture .

Specific forms of collaboration include technology exchange and information sharing . By sharing specialized rice flour bread manufacturing techniques with other stores, we are promoting the spread of rice flour bread within Ehime Prefecture . Furthermore, by leveraging each store's area of ​​expertise and learning from each other , we are working to raise the technical level of the entire industry . This open technology sharing is being praised as a new business model that goes beyond the traditional principles of competition.

Collaborative relationships in product development are also an important element. Multiple stores collaborate to create products , such as joint product development using Ehime's specialty products and special product plans for local events . This makes it possible to realize large-scale projects that would be difficult for a single store to realize, as well as a diverse product lineup .

In terms of marketing cooperation, we are effectively disseminating information through joint events and joint advertising . We are working to raise awareness of the industry as a whole, by planning and proposing the "Ehime Bread Festival" and jointly producing a bread store map . This collaborative marketing approach simultaneously reduces advertising costs for individual stores and maximizes effectiveness .

Human resource development and exchange are also important areas of cooperation. We have established a cooperative system that utilizes human resources , including a mutual training system for staff , a joint education program for new bakers , and mutual technical guidance from veteran bakers . This contributes to improving the skills of bakers throughout Ehime Prefecture and resolving the labor shortage issue .

Our cooperative relationship in procuring raw materials has enabled us to reduce procurement costs through joint purchasing and ensure a stable supply of high-quality local ingredients . Through cooperation, we are able to resolve issues that would be difficult for a single store to address, such as direct contracts with small-scale farmers , effective use of non-standard products , and responding to seasonal fluctuations .

Collaboration Field	Specific activities	Effects on participating stores
technology exchange	Sharing and mutual training of manufacturing techniques	Improving technical capabilities and improving quality
Product Development	Joint planning and utilization of local specialties	Strengthen product appeal and differentiate
marketing	Joint events and joint advertising	Improved advertising effectiveness and cost reduction
Human Resource Development	Craftsman training and staff exchange	Improving and securing human resource skills

Unifying quality control standards is also an important initiative. In order to achieve quality assurance for the Ehime Bread brand , we have set common quality control standards and introduced a mutual audit system . This ensures that a certain level of quality is maintained no matter which store you visit , contributing to improving the credibility of the Ehime Bread brand .

Sharing information systems also contributes to efficiency. We support data-driven management decisions through shared analysis of sales data , mutual provision of trend information , and exchange of information on customer needs . This information-sharing system improves the management efficiency of each store and strengthens its market responsiveness .

Sustainability is also an important aspect of our collaboration. We are also working to fulfill our social responsibilities through joint efforts to reduce environmental impact , cooperation to reduce food waste , and environmental considerations through joint procurement of packaging materials . This contributes to improving the sustainability of the Ehime bread industry as a whole .

We also provide support for opening new stores, offering technical training and management advice to those hoping to open a bakery in Ehime Prefecture . By providing comprehensive support for opening a bakery, including accepting pre-opening training , advising on equipment selection , and introducing suppliers , we are contributing to an increase in the number of bakeries in Ehime Prefecture .

Cooperation in international expansion is also on the horizon, and joint research and development and the formulation of marketing strategies are being considered for the overseas expansion of the Ehime bread brand . Plans are also underway to promote Ehime's food culture to the world , including joint exhibitions at sister city exchanges and joint participation in international food exhibitions .

To ensure the continuity of the cooperative relationship, we are also working to establish an institutional foundation, such as holding regular conferences and concluding cooperation agreements , in order to realize the Ehime Bread Kingdom concept as a long-term partnership rather than a temporary one .

• Raising the level of the entire industry through cooperation that transcends competition
• Promoting efficiency through mutual sharing of technology, information, and human resources
• Establishing the Ehime bread brand through joint marketing
• A collaborative approach focused on sustainability and social responsibility
• Realizing the vision through long-term partnerships

Regular release of seasonal products

Dogo no Panya's regular seasonal product lineup is a unique initiative that expresses Ehime's changing seasons and abundant nature through food . Planned seasonal events are implemented throughout the year , providing a store experience where you can discover something new no matter how many times you visit . This initiative goes beyond simply expanding product variations ; it expresses the deep connection to Ehime's seasonal culture and agricultural cycle , and also plays a role in local education through food .

Planning and developing seasonal products requires careful preparation, beginning about three months in advance . It is important to accurately grasp the seasons of ingredients and determine the timing when they can be commercialized at their most delicious . We also carry out multifaceted preparation work , such as sourcing ingredients in cooperation with local farmers , adjusting the ingredients through repeated trial production , and creating a seasonal feel in the packaging design .

The spring limited edition products will be centered around Ehime's signature spring flavors . By combining rice flour bread with fresh seafood from the Seto Inland Sea , wild vegetables from the mountains , and early spring vegetables , the company is developing products that allow customers to experience the arrival of spring through food . In particular, during the cherry blossom season, rice flour sweets in the style of sakura mochi will be available, and these products are gaining popularity as they represent Japan's beautiful spring scenery through food .

For the summer product lineup, we will be creating products that emphasize freshness and nutritional supplementation suitable for the hot season . Products that utilize the refreshing scents of Ehime's typical summer vegetables, tomatoes and cucumbers , seafood from the Seto Inland Sea , and citrus fruits, help prevent summer fatigue and stimulate appetite . In addition, the packaging also creates a seasonal feel , such as wrapping domestic wheat cookies in a summery style.

In autumn, we offer products that emphasize the rich flavor and nutritional value of the harvest season . We use root vegetables such as chestnuts, pumpkins, and sweet potatoes from Ehime Prefecture to express the natural sweetness and high nutritional value of rice flour bread. Popular products that allow you to fully enjoy the flavors of autumn, such as "Chestnut Rice Flour Muffins" and "Pumpkin Soy Milk Soup Bread," have become standard items.

season	Main ingredients	Representative product examples	Product concept
spring	Wild vegetables, cherry blossoms, and new vegetables	Wild vegetable bread and cherry blossom sweets	Freshness and seasonality
summer	Summer vegetables, citrus fruits, and seafood	Cold bread and refreshing sweets	Refreshing and nourishing
autumn	Chestnuts, pumpkins, root vegetables	Chestnut muffins and pumpkin bread	Rich in taste and nutrition
winter	Root vegetables, citrus fruits, and preserved ingredients	Mandarin Bread and Warm Soup Bread	Warmth and nourishment

For winter limited-edition products, we create products that take into consideration their body-warming effects and long-term storage . We offer products to help you get through the cold season , such as warm soup bread made with Ehime's typical winter ingredients, such as mandarin oranges and Iyokan , and root vegetables, as well as warming products with ginger . We also offer product sets with special packaging as gift items for the New Year holidays .

Our partnership with local farmers is also an important foundation for our seasonal products. We have established a stable food procurement system , including year-round consultations with contracted farmers on planting plans , setting and regularly checking quality standards , and adjusting harvest times and quality control . Our close relationships with these producers allow us to secure the highest quality seasonal ingredients .

Technical ingenuity is also important in product development. We are constantly coming up with creative ideas to address the technical challenges of each season , such as researching methods that make the most of the characteristics of seasonal ingredients , dealing with ingredients with different moisture and sugar content , and balancing shelf life with deliciousness . This continuous technological development has allowed us to establish a unique style that other stores cannot imitate .

Our marketing strategy places emphasis on a sense of anticipation of the season and a sense of limited availability . We communicate information to increase purchasing desire, such as by posting advance notices on social media , visual expressions that evoke the changing of the seasons , and creating a sense of exclusivity that "can only be enjoyed now." We also plan improved versions of last year's popular products and products that respond to customer requests , in order to maintain ongoing interest .

Seasonal response to quality control is also an important issue. We have established a system to stabilize quality throughout the year, including managing the impact that changes in temperature and humidity have on products , using techniques to maintain the freshness of seasonal ingredients , and adjusting the manufacturing environment for each season . This meticulous quality control allows us to provide the highest quality products in every season .

We also continuously analyze customer reactions and make improvements. We collect information from multiple angles, such as analyzing sales data for seasonal products , collecting customer reviews and requests , and surveying reactions on social media , and use this information to improve our products for the next fiscal year . This PDCA cycle allows us to provide seasonal products that evolve year after year .

Providing educational value is also an important aspect of our seasonal planning. We offer opportunities for local education through food, such as learning about Ehime's agricultural cycle, climatic characteristics , seasonal nutritional characteristics , and connections to traditional food culture . We also provide opportunities for guests with children to learn about the relationship between seasons and food , thereby contributing to food education .

Our future development plans aim to respond more precisely to the seasons and create new seasonal expressions . We plan to pursue deeper seasonal expressions, such as meticulous seasonal products that correspond to the 24 solar terms , products that express Ehime's unique climatic phenomena , and products that link with seasonal cultural events .

• A year-long project that expresses Ehime's four seasons and agricultural cycle through food
• Working with local farmers to ensure the highest quality seasonal ingredients
• Ingenuity and solutions to seasonal technical challenges
• Strategic marketing that creates a sense of advancement and exclusivity
• Providing cultural value through both food education and local education

Promoting the culture of visiting bakeries

Dogo no Panya's initiative, "We recommend touring Ehime's bakeries," is a groundbreaking cultural creation initiative that goes beyond traditional competitive principles. This initiative makes the most of the regional characteristics of Ehime Prefecture, which has the most bakeries in the country in terms of population ratio, to create a new tourism and cultural content in the form of bakery tours . This initiative, which aims to go beyond attracting customers to a single store and increase the appeal of Ehime Prefecture as a whole , is attracting attention from around the country as a new model case for regional development .

The basic philosophy behind promoting the culture of visiting bakeries is a shift from "competition to collaboration." By positioning other stores not as competitors but as partners in promoting Ehime's bread culture, the aim is to develop the entire industry. This philosophy is the embodiment of the grand vision of "making Ehime a bread kingdom," and demonstrates a strong commitment to contributing to the local community beyond the profits of individual stores .

One specific promotional activity is the creation and distribution of a map of bakeries in Ehime Prefecture . The map contains detailed information on each store's specialties, signature products , access methods, business hours , recommended tour routes , and more, helping customers to enjoy an efficient bakery tour . In addition to being distributed at tourist information centers and each bakery , the map is also available online .

Planning and running bakery tour events is also an important activity. We aim to establish a bakery tour culture by holding regular events such as the "Ehime Bakery Tour Stamp Rally , " "Ehime Bread Festival , " and "Baker Exchange Meeting." These events also contribute to promoting interaction between participants and discovering new bread lovers .

We are also actively working to build an information dissemination platform. We are disseminating information using a variety of media, such as running a social media account dedicated to Ehime bakery tours , writing blog articles introducing the charms of each store , and producing video content that shows how to enjoy a bakery tour . Through these efforts, we aim to raise awareness of Ehime bread culture both within and outside the prefecture .

Collaboration with educational institutions is also an important element in promoting culture. We have adopted academic and educational approaches , such as joint research with the tourism department of a local university , a project to interview Ehime bakeries by high school students, and cooperation in food education classes at elementary schools . In this way, we are able to pass on bread culture to the next generation and create academic value .

Promotion activities	Specific Initiatives	Expected effects
Information provision	Bakery map and route guide	Improved accessibility
event	Stamp rally festival held	Promoting cultural exchange and cultural integration
Information dissemination	SNS management and content creation	Improving awareness and promoting appeal
Educational Collaboration	School cooperation and research support	Cultural inheritance and academic value creation

Strengthening ties with the tourism industry is also an important initiative. By collaborating with the Ehime Tourism Association , proposing bakery tours to travel agencies , and providing bakery information at accommodation facilities , we aim to establish ourselves as a new tourist attraction by linking with existing tourism infrastructure . We are also proposing fusion with existing tourist resources , such as combining tours with Dogo Onsen and Matsuyama Castle .

Another feature of our promotion activities is the use of digital technology. We are exploring the creation of new experiential value using the latest technology, such as the development of a bakery tour app , store guides using AR technology , and online virtual bakery tour experiences . In this way, we aim to spread bread culture beyond physical constraints .

Sustainability is also a consideration in the promotion activities. The aim is to create an eco-friendly bakery culture by proposing eco-friendly bakery routes using public transportation , introducing bakeries that emphasize local production and consumption , and promoting environmentally friendly packaging . Through these efforts, the event is positioned as a cultural activity that fulfills social responsibility .

We also continuously measure and analyze the economic impact. Through quantitative results verification , such as investigating the economic ripple effect of the bakery tour , analyzing the consumption behavior of participants , and measuring the contribution to the local economy , we clarify the effectiveness of our activities and areas for improvement . This data-driven approach allows us to plan more effective promotional measures .

International expansion is also on the horizon. Other ways of promoting culture from a global perspective are being considered, such as making bakery tour guidebooks for foreign tourists available in multiple languages , introducing bakery tours as part of cultural exchanges with sister cities , and promoting Ehime bread culture at international food exhibitions . Through these efforts, the city aims to gain international recognition as "EHIME BREAD KINGDOM."

Cooperation with local media is also important. By collaborating with local media , such as by publishing feature articles about visiting bakeries in local newspapers and magazines , introducing bakeries on local television programs, and broadcasting information about bakeries on the radio , we aim to spread the culture to the people of the prefecture . We also actively provide information to national media , working to spread Ehime's bread culture nationwide .

To ensure the continuity of the culture, a successor training program has also been launched. The program is focused on passing on the culture to the next generation , with initiatives such as promoting exchanges between young bakers , training those who will carry on the culture of visiting bakeries , and cultivating local leaders . Through these efforts, the aim is to establish the culture as a sustainable one, rather than a passing activity .

• Promoting industry-wide development by shifting from competition to collaboration
• Promoting cultural establishment through diverse information dissemination and event hosting
• Creating new value through collaboration with the tourism industry and educational institutions
• Integrating digital technology and sustainability considerations
• Long-term strategy for international expansion and succession to the next generation

Basic knowledge of gluten-free bread

In recent years, interest in gluten-free bread has grown rapidly along with the rise in health consciousness. For those looking for gluten-free bread in Matsuyama, first understanding the basics of gluten-free bread will lead to better product selection. By acquiring basic knowledge such as what gluten is, why gluten-free is necessary, and the benefits of rice flour bread , you will be able to choose the bread that is best for you .

The global market for gluten-free bread is expanding year by year . In Japan in particular, demand for gluten-free foods is steadily increasing due to a deepening understanding of food allergies and growing interest in healthy lifestyles . Behind this is not only those with medical needs , but also those who place importance on preventative health management .

Even in Matsuyama, gluten-free bread has become more familiar thanks to the emergence of specialty bread shops using rice flour . The development of rice flour bread that takes advantage of the region's characteristics has resulted in a large number of products that are both delicious and healthy , making a significant contribution to improving the quality of gluten-free living . The development of this locally based gluten-free bread culture is a movement that is attracting attention nationwide.

What is gluten-free bread?

Gluten-free bread refers to bread made with gluten-free ingredients . It is made without using gluten-containing grains such as wheat, rye, and barley, and instead uses alternative ingredients such as rice flour, corn flour, buckwheat flour, and almond flour . Correctly understanding the definition and manufacturing process of gluten-free bread is essential for making appropriate product choices and maintaining a safe diet .

The production of gluten-free bread requires completely different techniques than traditional wheat bread . Because gluten does not bind the dough together , alternative binders and special manufacturing methods must be used to maintain the texture and shape of the bread . Thanks to recent technological advances, many gluten-free breads have been developed that offer a taste and texture that is just as good as wheat bread .

Currently, legal definitions vary from country to country . While clear legal standards have not yet been established in Japan , it is common internationally for products with a gluten content of 20 ppm or less to be labeled as "gluten-free." Understanding these standards will enable you to make safer and more reliable product selections .

Preventing cross-contamination in the manufacturing environment is also an important factor. If products containing wheat are manufactured in the same factory , there is a possibility that trace amounts of gluten may be mixed in . Therefore, if you require a strict gluten-free environment , we recommend choosing products manufactured in a dedicated factory .

Characteristics of gluten-free bread	Content
raw materials	Rice flour, corn flour, buckwheat flour, almond flour, etc.
Target Audience	Those with celiac disease, wheat allergies, or gluten intolerance
manufacturing technology	Special binders, fermentation techniques, and baking methods
safety standards	Gluten content 20 ppm or less (international standard)

Wheat allergy and gluten sensitivity

Wheat allergy and gluten sensitivity are often confused, but they are actually different conditions . Wheat allergy is an immediate allergic reaction triggered by the immune system , while gluten sensitivity is characterized by chronic symptoms, mainly in the digestive system . Accurately understanding the differences between these conditions allows for appropriate treatment and dietary management , leading to an improvement in quality of life .

Wheat allergy is an immediate allergic reaction involving IgE antibodies . Skin rash, difficulty breathing, and gastrointestinal symptoms appear within minutes to hours of ingestion . In severe cases, anaphylactic shock can occur, which can be life-threatening , so complete wheat elimination is necessary.

Celiac disease is an autoimmune disease in which gluten damages the mucosa of the small intestine in genetically predisposed individuals . It is estimated that approximately 1% of the population in Europe and the United States suffers from this disease, but it is relatively rare in Japan . Atrophy of the villi in the small intestine can lead to malabsorption of nutrients , potentially leading to various complications .

Non-celiac gluten sensitivity (NCGS) is a condition in which symptoms appear when gluten is ingested , even though tests for celiac disease and wheat allergy are negative . Symptoms reported include abdominal pain, diarrhea, constipation, headache, and fatigue , and are typically alleviated by a gluten-free diet . While the mechanism underlying this condition is not yet fully understood , the number of patients is on the rise .

Diagnostic methods also vary depending on the condition. Wheat allergy is diagnosed by blood tests (specific IgE antibody measurement) and skin tests . Celiac disease requires a definitive diagnosis through blood tests (antibody tests) and small intestine biopsy . There is no established test method for NCGS , and the diagnosis is based on the improvement of symptoms after elimination tests .

Pathological condition	cause	Main symptoms	Diagnostic methods
Wheat allergy	Immediate reaction caused by IgE antibodies	Skin symptoms, respiratory symptoms, digestive symptoms	Blood tests and skin tests
Celiac disease	Autoimmune damage to the small intestine	Diarrhea, weight loss, and malnutrition	Blood tests and small intestinal biopsy
NCGS	Unknown (gluten related)	Stomach ache, headache, fatigue	Confirmation of improvement through removal tests

In both cases, a gluten-free diet is the basis of treatment. For wheat allergies, a complete elimination of wheat is recommended , for celiac disease, a strict gluten-free diet is recommended, and for NCGS, gluten restriction according to symptoms is recommended. The important thing is to receive appropriate dietary advice based on a doctor's diagnosis .

As a precaution in daily life, it is essential to carefully check food labels . Always check for labels such as "contains wheat" or "contains gluten," and if in doubt, avoid consuming it . It is also important to consider what to do when eating out and how to prepare for emergencies .

From the perspective of nutritional management, there are nutrients that tend to be lacking on a gluten-free diet . Because it is easy to be deficient in B vitamins, dietary fiber, iron , etc., it is important to get a balanced diet from rice flour bread, vegetables, fish , etc. It is also recommended to receive dietary advice from a nutritionist .

Social understanding and support are also important factors. Society-wide efforts, such as promoting understanding in the workplace and schools , expanding gluten-free options in the restaurant industry , and improving food labeling , are expected to improve the quality of life for patients .

The existence of gluten-free bread specialty stores in Matsuyama is extremely valuable as it expands the options available to people with these conditions . With expert advice from staff and safe, delicious products , customers can enjoy a safe diet .

• Wheat allergy is an immediate reaction, while gluten sensitivity is a chronic condition
• Each requires a different diagnostic and treatment approach
• Strict dietary management and maintaining a balanced diet are important
• Social understanding and professional support affect quality of life
• The role of local specialty stores in supporting safe and secure dietary habits

Tips for choosing

When choosing gluten-free bread in Matsuyama, it's important to make a comprehensive judgment based on three factors: safety, quality, and taste . Finding a product that 's not just gluten-free, but also suits your constitution, preferences, and intended use will help you lead a more satisfying diet . Careful product selection is essential, especially for those with food allergies or intolerances , as knowledge of how to choose the right product is the foundation of a safe diet .

The most important thing when choosing gluten-free bread is to check the manufacturing environment and ingredients . If wheat-containing products are manufactured in the same factory , there is a risk of trace amounts of gluten being mixed in . Those who require a strict gluten-free environment can safely choose products manufactured in a dedicated factory . On the other hand, those who have a mild gluten restriction can choose from a wider range of products, while understanding the possibility of cross-contamination .

When choosing a product based on quality, it is important to comprehensively evaluate the type and quality of the ingredients , the presence or absence of additives , and the manufacturing method . By checking the quality and origin of the rice flour , the types of binders and leavening agents used , and additives such as preservatives and colorings in detail, you can choose a safer and healthier product . The manufacturing date and expiration date are also important factors to consider.

When it comes to taste and texture, it is important to choose based on personal preference and purpose . Finding a product with characteristics that suit your preferences will lead to increased satisfaction, such as a product with a high rice flour ratio for those who prefer a moist texture, or a product that combines multiple flours for those who prefer a lighter texture . If you are purchasing for the first time , we recommend trying different types in small amounts .

Choosing where to buy is also an important factor. Stores with knowledgeable staff can provide appropriate advice tailored to your individual situation . At gluten-free bread specialty stores in Matsuyama City , you can choose products with peace of mind , as they will provide detailed explanations about the transparency of their manufacturing process and their commitment to using only the finest ingredients .

Selection Criteria	Check items	Importance
safety	Manufacturing environment and cross-contamination prevention	most important
raw materials	Rice flour quality and additives	important
Texture and taste	Suitability for personal preferences and purposes	important
Information provision	The store's expertise and detailed explanations	reference

How to check ingredient labels

To safely choose gluten-free bread, it is essential to learn how to read ingredient labels correctly . Understanding the labeling rules based on Japan's Food Labeling Act will help you identify hidden gluten sources and make safer product choices . It is especially important to get into the habit of checking allergy and additive labels in detail.

The basic way to read ingredient labels is to understand that they are listed in order of the amount used . The first ingredient listed is the main ingredient , so if rice flour is listed first, you can tell that the product is mainly made of rice flour . If it is labeled as wheat flour, strong flour, or soft flour , you should be careful as it contains gluten .

It is also important to check the additives in detail. Some additives, such as thickeners, leavening agents, and emulsifiers , may contain wheat-derived ingredients . If the specific ingredients are not listed , we recommend contacting the manufacturer . Even with naturally derived additives, there is still a chance that gluten may be mixed in during the manufacturing process .

It is also important to check allergy labels. If a product has a label such as "Contains wheat" or "Contains gluten," you can clearly determine that it contains gluten. On the other hand, if a label says, "Products containing wheat are manufactured in the same factory," this indicates the possibility of cross-contamination , and you should make a judgment based on the severity of your symptoms .

Be sure to check the type and quality of rice flour. Labels such as "Made with domestic rice flour" or "Made with rice flour from XX prefecture" are indicators of quality and safety . If it says "100% rice flour," it's likely to be a completely gluten-free product , but it's also important to check the manufacturing environment .

Nutritional information is also helpful. Checking the protein content can help you gauge whether a product uses other protein sources besides rice flour . An unusually high protein content may indicate the addition of wheat gluten or soy protein .

It's also important to check the expiration date and storage method. Additive-free gluten-free bread generally has a short shelf life , so be sure to check the number of days that have passed since the manufacturing date . It's also important to check the label for proper storage instructions and handle it correctly to maintain quality .

You can judge the reliability of a product by checking the manufacturer information. Products from specialized manufacturers or certified manufacturers are considered to be safer . Products that clearly state their contact information are reassuring, as you can contact them directly if you have any questions or concerns .

It's also important to know what to do if you have any questions about the information on the label. Actively gathering information, such as asking store staff , contacting the manufacturer directly , or checking the manufacturer's website for details , will help you choose a safe product. It's important to avoid making a purchase based on ambiguous information and to only select products that you can be certain are safe .

• Understand and use the rule for listing ingredients in order of usage
• Detailed confirmation and inquiries regarding additives, thickeners, etc.
• Distinguishing between allergy and cross-contamination labeling
• Quality labeling of rice flour and reliability assessment based on manufacturer information
• Actively checking any unknowns and making decisions that prioritize safety

Beware of cross-contamination

Cross-contamination is the unintentional mixing of gluten into products during the manufacturing process . When wheat-containing products and rice flour products are manufactured in the same factory , there is a risk of gluten becoming mixed into gluten-free products due to shared equipment or the scattering of wheat flour in the air . By correctly understanding this risk and taking appropriate measures , you can live a safer gluten-free life .

It is important to understand the specific ways in which cross-contamination can occur. If manufacturing equipment is not properly cleaned , residue from the previous wheat product can be transferred to the next product. Shared equipment such as work benches, measuring instruments, mixers, and ovens can all be sources of risk . Flour on workers' clothes or hands can also be a source of cross-contamination.

Contamination by airborne dust is also a significant issue. Flour is very light and can remain suspended in the air for long periods of time . When wheat and rice flour products are produced in the same space , there is a risk of gluten being mixed in through the air if the ventilation system is inadequate . This invisible contamination is the most difficult and dangerous factor to detect.

There are also risks during the storage and management of raw materials. When wheat flour and rice flour are stored in the same warehouse or storage room , contamination can occur due to bag damage or scattering of flour . When measuring, there is also a risk of trace amounts of gluten being mixed in if the same measuring equipment is used .

Countermeasures against this risk are a major issue at Matsuyama's gluten-free bread specialty store. They strive to prevent cross-contamination by separating production environments , using dedicated equipment , and implementing strict cleaning procedures . However, it is true that completely eliminating the risk is difficult when different products are manufactured in the same factory .

Risk Source	Specific situation	Countermeasures
manufacturing equipment	Sharing of equipment and insufficient cleaning	Dedicated equipment and thorough cleaning
air pollution	Dust scattering and poor ventilation	Spatial separation and enhanced ventilation
Raw material management	Contamination during storage	Separate storage and dedicated equipment
Work Environment	Introduction due to human factors	Changing clothes and washing hands thoroughly

For those who require a strict gluten-free environment, the safest solution is to choose products manufactured in a dedicated factory . Prioritize products that are labeled "Made in a dedicated gluten-free factory" or "Made in a wheat-free factory. " Products that have obtained third-party certification can also be expected to be even safer.

Those with mild gluten restrictions can choose products after understanding their risk level . Even if a product is labeled as "products containing wheat are manufactured in the same factory," it is possible to check the manufacturer's cross-contamination prevention measures and make a decision based on the level of individual symptoms .

When making a purchase, it is effective to ask detailed questions of store staff . By specifically asking about the isolation of the manufacturing environment , detailed cleaning procedures , quality control systems , etc., you can make a safer product selection . Stores with specialized staff can also provide advice tailored to your individual situation .

It is also important to take precautions when storing and cooking at home. Storing gluten-containing products separately and using dedicated cooking utensils can help prevent cross-contamination within the home . Toasters, knives, and cutting boards are particularly at risk of retaining gluten .

It is also important to know what to do if symptoms appear. If symptoms appear due to minor contamination , it is important to record the symptoms, identify the cause, and use this information to help with future product selection . If serious symptoms appear , it is necessary to visit a medical institution immediately and receive guidance from a specialist .

It is also important to continually gather information. It is important to regularly collect information on changes to manufacturers' quality control systems , the introduction of new certification systems , the release of safer products , and other such information to stay up-to-date on the latest safe options .

Communicating with manufacturers is also an effective method. By directly inquiring about the manufacturing process and quality control and obtaining detailed information , you can make a more reliable judgment about safety . Since consumer feedback also leads manufacturers to improve quality , active communication is recommended.

• Understanding the risk of gluten contamination throughout the manufacturing process
• Ensure safety by prioritizing the selection of products manufactured in dedicated factories
• Check details at the store and get advice from our expert staff
• Prevent secondary contamination by storing and cooking food properly at home
• Continuous information gathering and communication with manufacturers

Taste and texture characteristics and expectations

Gluten-free bread, especially rice flour bread, has a taste and texture that is significantly different from traditional wheat bread . By properly understanding this characteristic and setting appropriate expectations , you can have a more satisfying eating experience . If you are trying gluten-free bread for the first time , approaching it with the attitude of enjoying the differences from wheat bread will lead to the discovery of new delicious flavors .

The most distinctive texture of rice flour bread is its chewy elasticity . In contrast to the fluffy texture of wheat gluten , rice flour bread has a unique moist and chewy texture. This texture is due to the starch properties of rice , and the more you chew it, the sweeter it tastes . Some people find this unique texture heavy, while others find it satisfying , so personal preference plays a big role.

One of the distinctive flavors is the natural sweetness of rice . Compared to the fragrant taste of wheat bread, rice flour bread has a gentle sweetness. This sweetness comes not from artificial sweeteners , but from the natural sugars in rice starch . For this reason, you can enjoy a satisfying sweetness even if you use less sugar or other sweeteners .

It's also important to understand how rice flour bread changes over time compared to when it's freshly baked. Freshly baked rice flour bread is chewiest and has the sweetest rice flavor . As time passes, the moisture will be lost and the texture will become slightly firmer , but if stored properly, it can still be enjoyed the next day . In fact, some people find that leaving it overnight allows the flavor to settle and is preferable .

The changes that occur when toasted are also distinctive. When rice flour bread is toasted, the surface becomes fragrant and the inside becomes even chewier . It is difficult to achieve the "crunchiness" of wheat bread , but you can enjoy its unique "crispy and chewy" texture . Lightly toasting is said to be the best way to make the most of rice flour bread's characteristics .

Texture and taste characteristics	rice flour bread	wheat bread
Basic texture	Chewy and moist	Fluffy and light
sweetness	The natural sweetness of rice	The aroma of wheat
After toasting	Crispy and chewy texture	Crunchy texture
Time change	Gradually and steadily	Gradually becomes dry

It's also important to understand the differences in texture between different types of rice flour bread. Products made with 100% rice flour have the chewiest texture and a rich rice flavor . Products with a blend such as 82% rice flour and 18% gluten retain their chewy texture while also having a certain degree of lightness . Products that combine multiple alternative flours allow you to enjoy a more complex texture and flavor .

The key to setting expectations is to think of it as a new type of bread, not a substitute for wheat bread. If you expect the same taste and texture as wheat bread, you'll inevitably be disappointed. However, if you approach it with the attitude of discovering the unique deliciousness of rice flour, you'll find a new way to enjoy food .

Another fun thing about rice flour bread is how the flavor changes depending on how you prepare it and eat it. You can enjoy a variety of flavors by combining it with butter or jam , sandwich fillings , or using it in French toast or bread pudding . The mild flavor of rice flour bread also has the advantage of being suitable for pairing with a variety of ingredients .

When purchasing for the first time, we recommend buying several different types in small quantities . By comparing products with different characteristics, such as 100% rice flour, rice flour-based formulas, and multiple flour blends , you can find the product that best suits your taste . You can also try different ways of eating the same product to discover the most delicious way .

How you combine it with food is also an important point. By creating meal menus that take advantage of the characteristics of rice flour bread , you can create a more satisfying dining experience . Because it pairs well with Japanese cuisine , you can explore new ways of eating bread beyond the traditional Western-style cuisine .

Keep in mind that your taste buds may change over the long term. Continuing a gluten-free lifestyle can change your taste buds and help you appreciate the deliciousness of rice flour bread more deeply . Even if it seems unsatisfying at first, continuing to eat it can lead to discovering new flavors .

• Unique characteristics of chewy texture and natural sweetness of rice
• It is not a substitute for wheat bread, but rather a new type of bread.
• Variety of flavors depending on product type and eating method
• Purchase small quantities of multiple varieties for the first time to find your favorites
• A deeper understanding of the deliciousness of rice flour bread through continued learning

Tips for enjoying gluten-free bread in Matsuyama

To enjoy gluten-free bread in Matsuyama, it's important to understand the characteristics of the region and the specialty shops . Ehime Prefecture is known nationwide as one of the leading bread kingdoms , and innovative bread-making using rice flour is thriving. Make the most of this blessed environment and learn the tips for living a safe and delicious gluten-free life .

One of Matsuyama's defining features is its wide selection of gluten-free bread made with local ingredients . Products made with the bounty of the Seto Inland Sea and Ehime's specialty products have a unique appeal that can't be found anywhere else . Other major benefits of enjoying gluten-free bread in Matsuyama include highly transparent stores where you can see the manufacturing process and strong ties to the local community .

The key to success is correct knowledge and appropriate choices . A multifaceted approach , such as selecting products according to the level of your allergies and your constitution , careful storage and eating methods , and building good relationships with local specialty stores , will help you achieve a more fulfilling gluten-free lifestyle. Gradual familiarization and continuous learning are especially important for beginners .

One way to enjoy the region's unique characteristics is to take advantage of seasonal limited-edition products . Limited-edition products made with Ehime's seasonal ingredients will bring you new discoveries throughout the year . In addition, collaboration products with other stores and special products at local events will provide you with a special experience that can only be found in Matsuyama.

Important points to note when purchasing

When purchasing gluten-free bread, it is important to make a careful choice with safety as your top priority . By accurately understanding the severity of your symptoms and your constitution and selecting a product that is appropriate for you , you can enjoy delicious bread with peace of mind . Gathering sufficient information and making a careful decision is especially essential when purchasing for the first time or trying a new product .

The most important thing to do when gathering information before purchasing is to check the manufacturing environment . Be sure to check in detail whether products containing wheat are manufactured in the same factory and the extent to which cross-contamination prevention measures are in place . You can get more accurate information by asking store staff directly or checking the manufacturer's website .

It is also essential to check the details of the ingredients label. It is important to carefully check the type of rice flour used, its origin , the presence and type of additives , and the allergy information . If you have any questions or concerns, refrain from purchasing or check thoroughly before purchasing .

Checking the freshness of the product is also an important point. Be sure to check the manufacturing date and expiration date , and choose products that are as fresh as possible . Gluten-free bread generally does not contain preservatives , so it tends to have a short shelf life . It is important to plan your purchases based on the assumption that you will consume it on the day of purchase or the next day .

When purchasing for the first time, we recommend trying a small amount first . Instead of buying a large amount at once , start by purchasing one or two units to see if they suit your constitution . It is safe to take a cautious approach and gradually increase the amount you purchase once you have confirmed that there are no changes in your physical condition or symptoms .

Check items at the time of purchase	How to check	Importance
Manufacturing environment	Ask store staff questions and check the display	most important
raw materials	Check the details of the display label	most important
freshness	Check the manufacturing date and expiration date	important
First purchase	Small purchases and health checks	important

When shopping at a specialty store, take advantage of the staff's expertise . By being open about your symptoms and limitations and receiving recommendations for the best products , you can make safer and more satisfying choices . At Matsuyama's gluten-free bread specialty store, the staff have extensive knowledge and experience and can provide advice tailored to your individual situation .

Consider the balance between price and quality. Gluten-free bread is generally more expensive , but considering the quality of the ingredients and the effort involved in the manufacturing process , the price is fair . There may be a good reason for a cheaper product , so it's important to evaluate the overall quality, not just the price .

It's also important to think about the timing of your purchase. If you want to buy freshly baked goods , check the store's production schedule and visit at the best time . For popular items that you're worried will sell out , we recommend making a reservation in advance or using a reservation service .

Care must also be taken when handling produce after purchase. Take care to handle produce properly to maintain quality and ensure safety, such as by managing the temperature when taking it home , storing it separately from other foods , and consuming it as soon as possible . Special care must be taken according to environmental conditions, especially during the hot summer months and dry winter months .

• Detailed confirmation of manufacturing environment and cross-contamination prevention measures
• Careful checking of each ingredient label
• Freshness-focused selection and appropriate purchasing planning
• First purchase a small amount to confirm safety
• Utilizing the knowledge of specialized staff and comprehensive quality evaluation

Differences from allergy-friendly products

There is an important difference between gluten-free bread and allergy-friendly products . Allergy-friendly products are products that completely remove specific allergens and are produced under strict control . On the other hand, general gluten-free bread uses gluten-free ingredients , but does not necessarily guarantee a strict level of allergy-friendly .

Allergy-friendly products are manufactured in dedicated factories or on completely separate production lines . Systems are in place to prevent allergen contamination at every stage , from raw material procurement to manufacturing, packaging, and shipping . Regular inspections and audits by certification agencies are also carried out to ensure even higher levels of safety .

In the case of general gluten-free bread, products containing wheat are often produced in the same factory , so there is a possibility that trace amounts of gluten may be mixed in . By correctly understanding the difference in risk levels , you will be able to choose the appropriate product based on the severity of your symptoms . For those with severe allergies , it is safer to choose products specifically designed for allergens .

There are also clear differences in labeling methods. Allergy-friendly products are labeled "allergy-friendly" and "made in a dedicated factory," and may also include certification marks and test results . Regular gluten-free bread will be labeled "gluten-free" and "wheat-free," as well as include a warning that "products containing wheat are manufactured in the same factory."

There is also a big difference in price. Allergy-friendly products tend to be more expensive than regular gluten-free bread due to strict management systems and specialized facilities. However, considering the high level of safety, the price can be said to be fair . It is important to make a selection that takes into account the balance between cost and safety .

The places where they can be purchased also vary. Allergy-friendly products are mainly sold at specialty stores or stores recommended by medical institutions , and may be more difficult to obtain than regular gluten-free bread . In the Matsuyama area, there are some stores that carry both types , so we recommend checking in advance before visiting.

Product Type	Manufacturing environment	Safety Level	Price range	Availability
Allergy-friendly products	Dedicated factory and separation line	Highest level	High price	limited
General gluten-free	Shared factory/Caution manufacturing	Intermediate to high level	Mid-priced	relatively easy

The level of your symptoms is also an important factor in your selection criteria. People with celiac disease or severe wheat allergies should prioritize allergy-friendly products . People with mild gluten intolerance or health-conscious restrictions may be able to tolerate regular gluten-free bread . Consult with your doctor or nutritionist to select a product with the appropriate level .

The methods of gathering information also differ. For allergy-friendly products, information from medical institutions and specialist organizations is important. For general gluten-free bread, information gathered at stores and word-of-mouth reviews are helpful. It is important to make a comprehensive decision by utilizing both sources of information .

Consider future changes to your options. As your condition improves or worsens, you may need to change the level of product you choose . It's important to continue regular medical checkups to ensure you're choosing the right product for your current condition level .

Learn how to read quality labels. Understanding how to read the certification mark, testing organization name , and test result values ​​on allergy-friendly products will help you make more accurate product selections . Getting an explanation from the staff at a specialty store is also an effective way to acquire knowledge.

• Allergy-friendly products are manufactured under strict control in dedicated factories
• Gluten-free bread is carefully made in a shared facility
• Select the appropriate level of product according to the severity of symptoms
• Understand clear differences in labeling, pricing, and availability
• Continuously making appropriate choices in cooperation with medical institutions

Understanding of manufacturing within the same factory

Due to practical constraints, many manufacturers have adopted the practice of producing wheat-containing products and gluten-free bread in the same factory . Correctly understanding the risks and safety measures associated with this production method will enable more appropriate product selection and safe consumption . Learn more about the meaning and impact of the "Made in the same factory" label .

The biggest risk when manufacturing in the same factory is cross-contamination. Gluten can be introduced through various routes, including shared manufacturing equipment, mixing of raw materials during storage, airborne dust dispersion, and contamination by workers. While it is difficult to completely eliminate these risks , they can be minimized with appropriate management .

One countermeasure for manufacturers is time-separated production . By producing gluten-free products first , followed by products containing wheat , the risk of introducing gluten is reduced . Other important countermeasures include thorough cleaning when switching production and using dedicated production equipment .

Consideration is also given to facilities. Hardware measures such as separate storage of raw materials , physical separation of manufacturing areas , improved ventilation systems , and a system for changing workers' clothing are also important. We aim to continuously maintain quality by regularly inspecting facilities and managing cleaning records .

Factories that have obtained certifications such as HACCP (Hazard Analysis and Critical Control Points) and ISO22000 (Food Safety Management System) as quality control systems implement stricter management . These certifications are important indicators for judging the factory's management level . By prioritizing the selection of products from certified manufacturers , you can expect even greater safety .

A robust testing system is also an important factor. Quality is ensured through multiple stages of testing , including testing for gluten content in products , testing for contamination in the manufacturing environment , and testing the quality of raw materials . Manufacturers that publish their testing results can be considered highly transparent and trustworthy .

Countermeasures Areas	Specific Initiatives	effect
manufacturing process	Time separation and use of special equipment	Prevention of direct contamination
equipment management	Separate storage and improved ventilation	Prevention of indirect contamination
quality control	HACCP and ISO certification	Overall management improvement
Inspection System	Multi-stage testing and publication of results	Objective confirmation of quality

As a consumer, it's important to understand that you should make your choice while being aware of the risks . It's important to understand that products manufactured in the same factory may contain trace amounts of gluten , and to make a decision based on the level of your symptoms . People with severe symptoms should avoid gluten , but those with milder restrictions may be able to use it .

Communicating with the manufacturer is also effective. Direct inquiries about the manufacturing process and quality control can help you gather detailed information to make a safer choice . Manufacturers who provide detailed and honest answers to your questions can be considered more trustworthy .

It is also important to understand labeling requirements. In Japan, labels stating "Products containing XX are manufactured in the same factory" are mandatory, and products with this labeling must be selected with full awareness of the risks . Even if there is no labeling, it is important to understand that there is still a possibility of contamination .

When making a purchase, it is effective to ask detailed questions of the store staff . Ask specific questions such as "What measures are taken in the manufacturing process?" and "Have there been any cases of cross-contamination in the past?" Stores with staff with specialized knowledge will be able to provide you with detailed information .

It is also important to coordinate with personal symptom management. It is important to record any changes in your physical condition when consuming products manufactured in the same factory , and to confirm their safety for you . If minor symptoms appear, consider switching to more strict product selection .

• There is a risk of cross-contamination due to manufacturing within the same factory
• Manufacturers implement measures such as time separation and facility separation.
• The importance of quality control systems such as HACCP and ISO certification
• Appropriate risk assessment according to individual symptom levels
• Gathering detailed information through direct communication with manufacturers

Check storage method and expiration date

For gluten-free bread, especially those made without additives, proper storage methods and expiration date management are key to maintaining quality and ensuring safety. Because gluten-free bread tends to have a shorter shelf life than regular bread , it is important to plan everything from checking the product at the time of purchase to storing and consuming it properly. By learning the correct storage knowledge , you can enjoy it deliciously and safely until the very end .

Checking the expiration date when purchasing is the most basic and important checkpoint . Be sure to check how many days have passed since the date of manufacture and how much time is left until the expiration date . The general expiration date for gluten-free bread is about 2-3 days after manufacture , so choosing a product that is as close to the date of manufacture as possible is advantageous in terms of quality.

Be aware of precautions when storing food at room temperature. The basic rule is to store food in a cool, dry place away from direct sunlight . Mold is more likely to grow in humid places , and quality deteriorates faster in high temperatures . It is important to use airtight containers or food storage bags to prevent moisture and foreign objects from entering from outside .

It's also important to be aware of the advantages and disadvantages of storing bread in the refrigerator. While storing bread in the refrigerator can extend its shelf life by several days , it also has the disadvantage of making the texture of rice flour bread harder due to its characteristics . If storing bread in the refrigerator, you can improve the texture by placing it in an airtight container and allowing it to return to room temperature or warming it slightly before eating .

Freezing is an effective method for long-term storage . By slicing, wrapping individually, and storing in a freezer bag , it can be stored for about a month . When thawing, you can enjoy a texture close to that of freshly baked bread by thawing naturally and then toasting . When freezing, it is important to remember to quickly freeze to minimize deterioration in quality .

How to save	Storage period	merit	Disadvantages	Points to note
Room temperature	2-3 days	Maintains texture	Short term	Temperature and humidity management
Refrigerated	4-5 days	Extension of period	Deterioration of texture	Must be sealed
frozen	1 month	long term storage	Effort to defrost	Quick freezing

It is also important to adjust storage methods depending on the season. During the hot and humid summer months , refrigerating bread is the priority , and it is best to consume it as soon as possible . During the dry winter months , bread loses moisture easily , so it is important to store it in an airtight container to prevent it from drying out . During the rainy season, be especially careful of mold and check the condition frequently .

It's also important to know how to spot signs of quality deterioration. If you notice mold on the surface , an unpleasant odor , or a significant change in texture or color , you should avoid eating the bread for safety reasons . Additive-free gluten-free bread in particular can deteriorate quickly , so make it a habit to check its condition daily .

How you make your purchasing plan is also important. Make a purchasing plan that reduces waste and maintains quality by purchasing the appropriate amount based on your planned consumption, buying in bulk with the intention of storing it in the freezer , and adjusting your purchase frequency to match your family's consumption pace. We especially recommend that people living alone make active use of small packs and freezer-safe products .

It's also important to remember some tips for enjoying bread to its fullest. Lightly toasting bread purchased the day after purchase will improve its texture and flavor . Spraying bread with a little water before heating will make it even more moist . Cooking bread using methods such as French toast or bread pudding are also effective ways to use up bread that has been sitting for a while .

Be sure to check the storage conditions at the store. Observe whether the store's storage environment is appropriate , whether the display method is correct , and whether the turnover rate is good , and it is safe to purchase from a store with good quality control . Specialty stores will also provide advice on storage methods , so be sure to ask them .

It's also important to take precautions when taking food home. Carrying food around for long periods of time during hot weather can cause quality deterioration , so be sure to use ice packs and return home as quickly as possible . It's also important to store food separately from other foods to prevent cross-contamination .

It is also important to consider emergency storage measures. It is important to prepare methods to maintain quality in an emergency, such as refrigerator and freezer storage in the event of a power outage , methods for extending room temperature storage in the event of a disaster , and securing an alternative storage location .

• Understand the short shelf life of additive-free products and plan your purchases accordingly
• Appropriate room temperature or refrigerated storage with emphasis on temperature and humidity control
• Acquire effective freezing techniques for long-term storage
• Adjusting storage methods according to seasonal changes
• Early detection of signs of quality deterioration and ensuring safety

How to eat more deliciously

To fully enjoy gluten-free bread, it's important to know the proper way to eat it and take advantage of the product's characteristics . Because rice flour bread has different properties than wheat bread , traditional eating methods may not bring out its full flavor . By mastering the correct heating and cooking methods , you can enjoy gluten-free bread that tastes even better than when you first bought it .

Even products purchased from Matsuyama's gluten-free bread specialty store can have a dramatic effect on their flavor depending on how you prepare them at home . There are various approaches, such as how to preserve the chewy texture , techniques to bring out the natural sweetness of rice , and techniques to revive aged products . Learning these methods will surely make your daily meals richer and more satisfying .

The way you eat bread varies depending on the type of product and your personal preferences . There are optimal ways to eat bread, whether it's a white bread, a sweet bread, or a savory bread , and by using different ways depending on your mood and the purpose of the meal that day , you can enjoy it for a long time without getting bored . Adjusting the way you eat bread according to the season and weather is also an important factor in making it even more delicious.

Don't forget to consider nutrition. By choosing a cooking method that doesn't destroy the nutritional value of rice flour bread and by combining it with other ingredients to create a balanced diet , you can achieve a healthy and delicious diet . It is especially effective to combine it with ingredients that are conscious of replenishing vitamins and minerals .

How to warm and cook rice flour bread

There are tricks and points to reheating rice flour bread that are different from wheat bread . To make the most of the chewy texture that rice flour has , it is essential to manage the temperature and time appropriately . Rapid heating can ruin the texture , so the secret to deliciousness is to reheat it slowly and carefully .

Let's start by explaining the basic method of reheating bread in a toaster. The basic method is to toast it in a preheated toaster for 1-2 minutes until the surface is lightly browned . Rice flour bread burns more easily than wheat bread , so it's important to set the temperature lower and check frequently for doneness . Covering it with aluminum foil before reheating is also an effective technique for reheating bread while maintaining its moist texture .

Heating bread in the microwave is also effective. Lightly wrap the bread in damp kitchen paper and heat for a short period of 20 to 30 seconds . This method allows you to rehydrate the bread while heating, restoring its moist texture. Overheating will make the bread hard , so it's important to heat it for short periods of time and check the condition .

Heating using a steamer is the best way to keep the bread moist . By enveloping it in steam , you can fully restore the rice flour bread's original chewy texture . Steaming for about 5 to 8 minutes will bring it back to a state close to freshly baked . This method is recommended for breakfast when you have plenty of time .

Remember to use a frying pan to heat the meat. Heating it over low heat with the lid on will allow the meat to cook evenly . Adding a small amount of water to steam the meat is even more effective . This method is especially useful when you want to heat multiple pieces at the same time .

Heating method	Temperature/time	Features	Applicable scene
toaster	Low heat 1-2 minutes	Crispy surface	General breakfast
microwave oven	20-30 seconds	Moist revival	When you don't have time
steamer	5-8 minutes	The best texture	When you have time to spare
frying pan	Low heat 3-5 minutes	Uniform heating	Multiple sheets at the same time

How to warm and cook rice flour bread

By mastering various recipes using rice flour bread, you can enjoy a different flavor every day . French toast is one recipe that goes particularly well with rice flour bread . Rice flour's high water absorption allows the egg mixture to soak into the bread well , resulting in delicious French toast that is crispy on the outside and soft and creamy on the inside .

When making French toast with rice flour bread, a shorter soaking time than usual is sufficient. Just 5 to 10 minutes in the egg mixture will allow the mixture to penetrate all the way to the core . You can enjoy a deeper flavor by adding vanilla extract or cinnamon to the egg mixture . Baking slowly at a low temperature maximizes the sweetness of the rice flour and its fluffy, creamy texture .

Bread pudding is another recipe that works well with rice flour bread. It's a great way to use up bread that has aged and become a little stale . Rice flour bread is torn into bite-sized pieces, and a warm milk and egg mixture is poured over it , then slowly baked in the oven . The properties of rice flour result in a smooth, creamy pudding .

Another popular way to make it is as gratin toast. Place white sauce and ingredients on rice flour bread, top with cheese, and bake in the oven to create a hearty dish. The combination of the chewy texture of rice flour bread and melted cheese is exquisite. Using plenty of ingredients such as mushrooms, bacon, and vegetables also improves the nutritional balance .

Another use for rice flour breadcrumbs is not to be overlooked. By grinding dried rice flour bread in a food processor , you can make gluten-free breadcrumbs . You can use it as a coating for fried foods or as a binder for hamburger steaks to achieve a consistent gluten-free diet . Breadcrumbs made from rice flour bread have a crispier, lighter texture than wheat breadcrumbs .

It's also important to think carefully when using rice flour bread for sandwiches. By letting the moisture in the rice flour bread evaporate before sandwiching the ingredients , you can prevent the bread from becoming sticky . You can make delicious sandwiches by lightly toasting the bread before sandwiching the ingredients , or by making sure to thoroughly drain the moisture from the ingredients .

You can also use it as croutons. You can make croutons for salad toppings by frying small pieces of rice flour bread in olive oil . Adding garlic or herbs will make croutons full of flavor . You can also use it as a float for soup .

Honey toast and condensed milk toast are also popular sweet variations. The natural sweetness of rice flour bread is an exquisite match with the sweetness of honey or condensed milk . Topping it with fruit makes for an even more luxurious dessert toast .

• French toast is soaked for a short time to take advantage of its absorbency.
• Making effective use of stale bread from bread pudding
• Improving nutritional balance with gratin toast
• Diverse applications as breadcrumbs and croutons
• Sweet arrangements for dessert

Techniques for thawing frozen products

To thaw frozen gluten-free bread deliciously, it's important to follow the correct procedure and time . Sudden temperature changes can cause the texture to deteriorate , so a gradual and careful thawing process is the key to preserving its deliciousness. Master the technique to maximize the quality of your bread while still being delicious after thawing .

Natural thawing is the safest and most reliable method . The basic rule is to thaw naturally in the refrigerator , which will thaw slowly over a period of about 6 to 8 hours . By transferring it to the refrigerator the night before , it will be ready for breakfast . Even if you're in a hurry, we recommend thawing it in the refrigerator for at least 2 to 3 hours .

When thawing at room temperature, it is important to manage the temperature and time . Wrap in plastic wrap or an airtight bag and thaw in a cool place away from direct sunlight . Thawing times vary depending on the season , so be sure to check the condition every 30 minutes to an hour . Starting cooking before the food is completely thawed will help maintain a better texture .

Defrosting in the microwave is quick and easy , but requires skill . Use the defrost mode or a low power output of around 200W , and defrost in 30-second increments, checking the progress . Defrost with the plastic wrap still on , turning it over halfway through to ensure even defrosting . The trick is to stop defrosting when there is still a little ice left in the center, rather than defrosting completely .

Thawing in a steamer is ideal if you want to keep it moist . By placing frozen food in the steamer and steaming for 8 to 10 minutes , you can thaw and warm it at the same time . This method allows you to thaw the food while rehydrating it , preventing it from becoming dry . This is an especially useful method during busy breakfast times .

Defrosting and heating in the oven allows you to process many items at once . Wrap them in aluminum foil and heat at a low temperature of around 150°C for 15 to 20 minutes . By removing the aluminum foil during the last 5 minutes or so , you can lightly brown the surface . This is ideal if you want to process a family's worth of food at once .

How to unzip	time	Features	Applicable scene
Thaw naturally (refrigerator)	6-8 hours	The safest and most reliable	Planned use
Thaw at room temperature	1-2 hours	Medium speed	When I thought of it that day
microwave oven	2-5 minutes	Fastest/Technical requirements	When you're in a hurry
steamer	8-10 minutes	Moist finish	Focus on quality
oven	15-20 minutes	Mass processing possible	For the whole family

It is also important to check the quality after thawing. Make sure that the thawing is even , that the moisture content is adequate , and that there are no strange odors before proceeding to cooking. If any parts are not thawed sufficiently , thaw them for an additional short period of time . If excessive moisture has been released , lightly wiping it off with kitchen paper will make it easier to cook.

Calculating the timing of defrosting is also an important technique. Calculate the optimal time to start defrosting by working backwards from the planned meal time . By taking into account the overall schedule, including cooking time , it is possible to serve food at the best possible time . Setting a schedule with ample time can minimize the risk of failure .

Seasonal adjustments are also necessary. Thawing occurs more quickly in the summer , so set the time to a shorter period , and a longer period in the winter . Pay attention to moisture management on humid days , and take care to prevent drying on dry days . Being flexible and taking into account changes in room temperature is the key to delicious thawing.

It's also important to know what to do if thawing fails. If the bread has thawed too much and become watery , lightly toast it to remove the moisture . If it hasn't thawed enough , thaw it for a short period of time . If you can't thaw it properly , consider using it in recipes like French toast or bread pudding .

• Maintaining quality through a gradual and gentle thawing process
• Use each thawing method to its full potential
• Quality check after thawing and appropriate measures
• Timing calculations based on your meal schedule
• Flexible response to seasonal and environmental changes

Best time to eat

There is a golden timing for gluten-free bread, especially rice flour bread, to be eaten at its most delicious . The taste and texture change significantly depending on the time elapsed since production, storage conditions, temperature, and other conditions, so it is important to know the skill to determine the best time to eat it . By acquiring this knowledge , you will be able to always enjoy gluten-free bread at its best .

It's important to understand how it changes over time from immediately after it's made. Immediately after baking, it's very moist and very soft . At this point, the flavor of the rice flour is strongest and it's also the most chewy . However, sometimes it's too hot to really taste the original flavor , so it may be better to let it cool a little before eating it to enjoy a more intense flavor.

The best time to eat most rice flour bread is one to two hours after baking. This is the time when the moisture is just right and the sweetness of the rice is most apparent . The texture is also nice and moist , and it's delicious even when eaten as is . If you can eat it at this time, you'll be able to fully appreciate the true value of rice flour bread .

It is still delicious to eat on the same day (within 6 to 8 hours of production). It tends to lose some moisture and become a bit tougher , but you can revive its flavor by lightly toasting it . If you buy it within this time frame , we recommend reheating it before eating .

Products that are stored the next day or later can be enjoyed with a creative cooking method . Rather than eating them as is, they are best prepared as French toast or bread pudding. Even if they have become hard, cooking them can transform them beautifully . Another appealing feature is that they can be enjoyed to the last drop without being wasted .

It's also important to consider seasonal changes in when bread is best to eat it. In summer, the humidity is high and bread tends to stay soft for a long time . In winter, the dry weather tends to make bread harden relatively quickly . Spring and autumn are the seasons when bread tends to stay the most stable , and the range of when it's best to eat it is the widest .

Elapsed time	situation	Recommended way to eat	Deliciousness
Immediately after baking	Very soft and hot	Let it cool a little	★★★★☆
1-2 hours later	Optimal moisture and temperature	As it is	★★★★★
Within the same day	Slightly hard	Lightly toasted	★★★★☆
The next day onwards	Curing/drying	Cooking Use	★★★☆☆

The best time to eat each product also varies. Bread types tend to stay tasty for a relatively long time , and can be eaten the next day if toasted . Sweet bread types are best consumed on the same day , and savory bread types are recommended to be eaten within 6 hours of production . Cream-based products are especially important to consume as soon as possible .

The best time to eat can also be extended by changing the storage conditions. By storing it properly and airtight, you can extend the time it can be eaten deliciously . If stored in the refrigerator, it will stay delicious for about 1-2 days , and if stored in the freezer, it will stay delicious for several weeks . However, proper technique for thawing and reheating is important.

Be sure to consider adjusting the time to suit your personal tastes. Those who prefer a moister texture should eat it within a few hours of production , while those who prefer a firmer texture should eat it about half a day later . Finding your own preferences will allow for a more satisfying eating experience .

It's also important to apply this to your purchasing plans. By adjusting your purchase times based on when you plan to eat , you can always consume it at the optimal time . Strategic purchases can maximize flavor, such as buying the night before if you're eating it for breakfast , or buying freshly baked if you're eating it right away .

It's also important to remember what to do if you miss the best time to eat it. Even if a product has gone hard, it can be revived with the right cooking method . There are various ways to save it, such as re-steaming it in a steamer , reviving it in the microwave with a spray bottle , or turning it into French toast .

Knowing how to judge when purchasing in a store is also an important skill. By checking the production time , observing the condition of the product , and checking the store's turnover rate , you can select products that are closest to being ripe to eat . You can also get more accurate information on when they are ripe to eat by consulting the staff at specialty stores .

• The golden time for most rice flour breads is 1-2 hours after production.
• Understanding the differences in best time to eat depending on the season and product type
• Techniques for extending the deliciousness of food by preserving it
• Adjust timing to suit your personal preferences
• How to revive vegetables when they are not at their best

Store etiquette and tips

When visiting a gluten-free bread specialty store in Matsuyama, learning the proper etiquette and tips will help you receive better service and have a more satisfying shopping experience . By understanding the unique characteristics of a specialty store and being considerate of other customers , you will be able to build good relationships with store staff and continue to receive high-quality service . Proper communication and understanding are especially important in stores that deal with highly specialized products such as gluten-free bread .

Basic store etiquette includes paying attention to cleanliness and hygiene . In addition to keeping your hands clean , be mindful of behavior appropriate to a food-handling environment , such as wearing a mask and maintaining an appropriate distance . Another basic rule is to avoid touching products directly and ask store staff to help you choose them for you .

When communicating, it is important to clearly convey your situation and requests . By frankly discussing the level of your allergies, dietary restrictions, preferred textures , etc., you will be able to receive advice on the best product selection . By utilizing the experience and knowledge of our specialized staff , you will be able to make safer and more satisfying choices .

How you use your time is also an important aspect of etiquette. When it's crowded, be considerate of other customers and try not to spend more time than necessary choosing products . You can shop more efficiently by preparing in advance, such as identifying the products you want and writing down any questions you have .

Be sure to check the payment methods in advance. Payment methods vary depending on the store, such as cash only and credit cards . To ensure a smooth checkout , we recommend checking the payment methods of the store you plan to visit in advance .

Basic Manners	Specific actions	Purpose and effect
hygiene management	Keep your hands clean and wear a mask	Ensuring food safety
communication	A clear explanation of the situation	Optimal product selection
Time Consideration	Efficient shopping	Consideration for other customers
Payment preparation	Advance confirmation and preparation	Smooth checkout

Countermeasures against sold-out items and store hours

Many gluten-free bread specialty stores operate on a "sold out" sales model , meaning popular items routinely sell out . To ensure you can purchase the product you want , it's important to understand the store's business patterns and product production schedules , and strategically time your visit . Learning effective strategies to avoid selling out will help you enjoy stress-free shopping .

The most reliable way to avoid selling out is to visit the store right after it opens . This is the time when they have the most freshly baked products , and you can choose from all of their products . Take advantage of their early opening hours, such as Shizen wo Hobaru Sola, which opens at 8am on weekends and holidays, and Dogo no Panya, which opens at 8am from Wednesday to Sunday . Visiting within an hour of opening will give you the most options.

Understanding the production schedule is also an important measure. By knowing which products are baked at what time , you can aim for the best timing to purchase the product you want . By checking the production schedule with store staff and visiting the store at the time your desired product is ready , you can be sure to purchase fresh products .

It's also important to understand the difference in crowding patterns between weekdays and weekends and holidays. Weekdays are relatively quiet, allowing you to take your time choosing your products . Weekends and holidays tend to be crowded, and popular items tend to sell out quickly . If you can visit on a weekday, we recommend that you do so.

Another factor to consider is the change in the number of customers due to the weather. On rainy days, the number of customers decreases , while on sunny days, the store tends to be crowded . By visiting on a day with bad weather , you may be able to take your time choosing products and consulting with store staff .

It's also important to understand how popular products change with the seasons. Seasonal limited-edition products are particularly popular and tend to sell out on the first day of release and on weekends . It's important to check new product information on social media in advance and plan your visit to coincide with the release schedule .

A strategy of multiple visits to the store is also effective. By visiting the store multiple times rather than trying to complete all your shopping in one go , you can create an opportunity to try out different products . Regular visits also deepen relationships with store staff , which can lead to better service .

Time Zone	Product status	Congestion level	Recommendation level
Immediately after opening	Most abundant	few	★★★★★
in the morning	Abundant	usually	★★★★☆
Around noon	Slight decrease	many	★★★☆☆
evening	limited	usually	★★☆☆☆

Checking stock by phone is also an effective method. By calling before visiting the store to check stock availability , you can avoid making a wasted trip . However, be sure to be considerate to the store and refrain from calling during busy hours .

Consider alternatives to sold-out items. Deciding on a second and third choice in case your first choice is sold out will help prevent your visit from going to waste . Asking store staff for recommendations may lead to the discovery of new delicious flavors .

Another solution is to adjust the frequency of visits to the store. Different measures are required for those who buy small amounts every day and those who buy in bulk once or twice a week . It is important to find the optimal visit pattern that suits your lifestyle .

It is also essential to gather information in advance. You can shop efficiently by following the store's social media account and checking the product information and sold-out status of the day before visiting the store. Special information for regular customers may also be sent out.

• Visit the store immediately after opening to secure the largest selection
• Accurate timing by understanding the production schedule
• Avoiding crowds by using weekdays and bad weather days
• Increased efficiency through phone confirmation and alternative preparation
• Gathering information from social media to improve advance preparations

Reservation and layaway service

Many gluten-free bread stores offer reservation and layaway services to improve customer convenience . This is a very effective service if you want to be sure to purchase an item or pick it up at a specific time . By making good use of this service , you can plan your shopping without worrying about items selling out .

Understand the basics of how to use a reservation service. Reservations are generally made by phone the day before or the morning of the day . It's important to clearly communicate the product name, quantity, and desired pick-up time , and don't forget to provide your contact information . When you make a reservation, you can also check stock availability and production schedules , allowing you to plan your purchase with confidence .

Reservation services can be used in a variety of situations. They can be used for a variety of purposes, such as securing popular items , preparing in advance for bulk purchases , requesting special gift wrapping , and ensuring allergy-friendly products . Reservation services are particularly effective for seasonal and new products .

It's also important to distinguish between products that can be reserved and those that cannot. Standard products are easy to reserve , but limited-edition products that are manufactured on the day can be difficult to reserve . Reservation availability can change depending on the production schedule and the availability of raw materials , so you need to be flexible .

It's also important to remember the important points and etiquette when making a reservation. It's important to observe basic etiquette , such as always picking up your reserved items, being on time for pick- up, and contacting the store early if you need to cancel. Be mindful of the store's preparations and the impact on other customers .

Be sure to ask about special requests. Each store can accommodate special services such as special gift wrapping , message cards , confirmation of allergy-friendly product details , and cutting services . By asking in advance , you can receive a more satisfying service .

Service details	How to use	Reservation timing	Points to note
Product reservation	Pre-order by phone	The day before to the morning of the day	Guaranteed receipt
Time-specified reservation	Specify pick-up time	The morning of the day	Punctual
special packaging	Gift wrapping request	Until the day before	Additional charges must be confirmed
Bulk orders	Bulk purchase reservation	A few days ago	Manufacturing capacity needs to be confirmed

You can also expect benefits from building long-term relationships. By continually using the reservation service and building a relationship of trust with the store , you may be able to receive benefits such as priority access to special products and advance reservations for new products . Being recognized as a regular customer will allow you to enjoy more attentive service .

Remember to use the reservation system efficiently. Planned use, such as making regular weekly reservations , large advance reservations for events , and seasonal reservations for gifts , can improve the quality of your life . We recommend creating a reservation calendar and making sure to use it in a planned manner .

It's also important to understand the cancellation policy. Be sure to check the store's rules in advance, such as whether cancellations are allowed on the day , whether there are cancellation fees , and the time when changes can be made . Even if you have to cancel for unavoidable reasons, it's important to contact them as early as possible .

Consider how to use online and in-store reservations. By understanding the characteristics of both in-store reservation services and online ordering and using them appropriately , you can choose the most efficient purchasing method . It's important to choose based on factors such as urgency, product type, and pickup method .

You can also discuss special occasions. By discussing products for special occasions such as birthdays, anniversaries, and celebrations in advance , you may be able to receive special service . Stores are often happy to help with special occasions as well .

• Secure your items by making a reservation by phone from the day before to the morning of the day.
• Effective use for popular products, limited items, and bulk purchases
• Maintaining good relationships with stores by observing reservation etiquette
• Consultation and utilization of additional services such as special packaging
• Enjoy the benefits and better service of building long-term relationships

How to take advantage of online ordering

Many modern gluten-free bread specialty stores have introduced online ordering systems , making it easy for customers who are far away or busy to purchase products . By effectively utilizing these online services , you can enjoy high-quality gluten-free bread regardless of time or location . Let's understand the features and benefits of online ordering and master how to make the most of it .

The biggest advantage of ordering online is that you can order 24 hours a day . You can order at a time that's convenient for you , without having to worry about store opening hours . You can order according to your lifestyle, such as between work or housework , during your commute , or at night . This is an extremely valuable service, especially for busy people or those who find it difficult to visit a store .

Another major benefit of ordering online is the ability to check detailed product information. You can carefully check the ingredients, allergy information, nutritional information , etc. before placing your order. Product photos and detailed descriptions allow you to visualize the actual product while making your selection, so even first-time buyers can feel at ease .

By utilizing our delivery service, you can purchase from anywhere in the country . If the product is eligible for frozen delivery , you can receive the product fresh even in areas far from Matsuyama . You can also specify the delivery date and time , which is convenient as you can choose a time that is convenient for you to receive it .

Another feature of online ordering is the efficiency gained through bulk purchases. By purchasing in bulk and taking shipping costs into consideration , you can lower the unit price . By purchasing in bulk, mainly frozen products , you can enjoy delicious bread for a long period of time . By purchasing in bulk on a regular basis , you can always keep a stock of bread .

Don't overlook the possibility of taking advantage of the membership system and point system. By registering as a member, you may be able to purchase at special prices or receive point reward services . You can also expect benefits for continued use , such as birthday bonuses and regular purchase bonuses . If you plan to use the service for a long time , we recommend that you check the details of the membership system .

Benefits of ordering online	Specific details	Applicable scene
Time flexibility	Orders can be placed 24 hours a day	Busy people and night owls
Enhancement of information	Check detailed product information	First purchase/allergy check
Delivery service	Nationwide delivery available	Living far away/difficult to go out
Bulk purchase	Streamlining shipping costs and securing stock	Regular use/Large family

It's also important to understand the points to be aware of when ordering online. There are some things you should check in advance, such as checking delivery fees, delivery areas , whether frozen or refrigerated delivery is available , and how long delivery will take. In particular, when it comes to bread, which is a perishable food , it's important to understand in detail the delivery conditions and how to maintain quality .

It is also important to check the return and exchange policy. Due to the nature of the product, returns may be difficult , so be sure to check the policy before ordering . By checking in advance how to deal with quality issues or delivery problems in the unlikely event of an issue , you can use the service with peace of mind .

Selling seasonal limited-edition products online is also attractive. Limited-edition products that can only be purchased in stores may also be available online . By using advance reservations and email notification services , you can be sure to purchase popular limited-edition products .

We also offer a wide range of gift-giving services, including special gift wrapping , message card attachments , and delivery address designation . This service is also ideal for gifts for people far away , as well as seasonal gifts such as mid-year and year-end gifts.

It's also important to utilize customer support. If you're unsure how to order or want to know more about a product , you can use support by phone or email . Even when ordering online, you can still take advantage of the expertise of in-store staff .

Consider using a subscription service if one is available. If you purchase the same product regularly , a subscription service can save you the trouble of ordering . There are often price benefits as well, so it is especially recommended for those who plan to use the service on an ongoing basis .

Mobile compatibility is also important in today's world. Check how easy it is to use in a mobile environment , including how easy it is to order from a smartphone , whether there is an app , and payment options . This is convenient for ordering on the go or when you have a bit of free time .

• Freedom from time constraints with 24-hour service
• Detailed product information for safe and secure product selection
• Geographical and economic benefits from nationwide delivery and bulk purchases
• Added value through membership and gift services
• Customer support and subscription support

Additive-free and gluten-free bread delivered nationwide from the online store "Komeko's Palette"

Gluten-free rice flour bread

Komeko's Palette offers bread made with 100% rice flour, which does not contain any wheat . It has the chewy texture unique to rice flour and a gentle sweetness not found in wheat bread. This product is recommended not only for those who want to avoid gluten, but also for health-conscious people . We are also committed to being completely additive-free, and are mindful of safety and security. People with wheat allergies or those who require a gluten-free diet can also enjoy our delicious bread .

summary

How to eat more deliciously

Gluten-free bakeries in Matsuyama City each have their own unique characteristics and commitments, all working to create delicious wheat-free bread. Shizen wo Hobaru Sola takes a holistic approach that emphasizes additive-free and environmentally friendly products, while Dogo no Panya, a rice flour specialty store, emphasizes collaboration with the local community. Both stores are valuable options for those who want to live a gluten-free lifestyle or are health-conscious, and can be said to symbolize the diversity of Matsuyama's bread culture.